Director - Institutional Demand Generation & Growth

Who you are

You have extensive experience in leading marketing strategies, particularly in the financial services sector, with a focus on institutional audiences such as hedge funds and private equity firms. Your background includes a proven track record of building scalable marketing programs that deliver measurable results in terms of pipeline and revenue impact. You are adept at collaborating with sales, product, and executive teams to align marketing efforts with business objectives. You understand the complexities of the brokerage ecosystem and are passionate about modernizing financial services through innovative marketing approaches.

You possess strong leadership skills and have successfully managed teams to execute comprehensive marketing strategies. Your ability to analyze market trends and customer insights allows you to craft compelling narratives that resonate with institutional clients. You are comfortable working in a fast-paced environment and thrive on challenges that require creative problem-solving. You believe in fostering a culture of collaboration and inclusivity within your team, recognizing that diverse perspectives lead to better outcomes.

Desirable

Experience in demand generation and product marketing within the financial services industry is highly desirable. Familiarity with content marketing, event management, and communications strategies will set you apart. You are also encouraged to bring any additional skills in digital marketing or analytics that can enhance the effectiveness of your marketing initiatives.

What you'll do

In this role, you will lead the development and execution of Clear Street's institutional marketing strategy, focusing on driving revenue growth and enhancing brand credibility. You will oversee demand generation efforts, ensuring that marketing campaigns are aligned with sales objectives and effectively reach target audiences. Your responsibilities will include managing product marketing initiatives, creating engaging content, and organizing events that showcase Clear Street's offerings to institutional clients.

You will collaborate closely with sales and product teams to ensure that marketing strategies are effectively integrated into the overall business plan. This includes analyzing market data to identify opportunities for growth and adjusting marketing tactics accordingly. You will also be responsible for measuring the success of marketing initiatives and reporting on key performance indicators to stakeholders.

Your role will require you to stay informed about industry trends and competitor activities, allowing you to position Clear Street as a leader in the brokerage ecosystem. You will work to build relationships with key stakeholders in the financial services sector, enhancing Clear Street's visibility and reputation in the market.

What we offer

At Clear Street, you will be part of a dynamic team that is dedicated to modernizing the brokerage ecosystem. We offer a collaborative work environment where your contributions will have a direct impact on the company's success. You will have the opportunity to work with highly skilled professionals in both marketing and finance, allowing you to grow your expertise in a rapidly evolving industry. We are committed to fostering a culture of diversity and inclusion, ensuring that all team members feel valued and empowered to succeed. Competitive compensation and benefits will be provided, reflecting the importance of your role in driving our marketing strategy forward.