Consumer Product Marketing Manager

Who you are

You are an experienced Consumer Product Marketing Manager with a proven track record of leading marketing initiatives that resonate with consumers. You excel in both inbound and outbound marketing strategies, understanding how to effectively position products for diverse audiences. Your analytical mindset allows you to leverage data to inform decisions, while your creativity helps you craft compelling narratives that connect consumers with products. You thrive in fast-paced environments and are adept at managing complex projects that require collaboration across multiple teams. Your passion for consumer engagement drives you to continuously seek innovative ways to enhance product awareness and adoption.

Desirable

Experience in marketing for technology products or platforms is a plus, as is familiarity with social media marketing strategies. You may have a background in digital marketing tools and analytics, which would further enhance your ability to drive successful campaigns. A strong understanding of consumer behavior and market trends will help you stay ahead in this dynamic field.

What you'll do

In this role, you will be responsible for leading product marketing initiatives that support Meta's global audience. You will influence product strategies and positioning, ensuring that marketing efforts align with the needs of target consumers. Your role will involve collaborating with cross-functional teams, including product management, engineering, and design, to develop go-to-market strategies that drive product awareness and adoption. You will analyze market trends and consumer insights to inform your marketing strategies, ensuring that they are data-driven and effective. You will also lead campaigns that highlight the unique features and benefits of Meta's products, working to create compelling messaging that resonates with users.

What we offer

At Meta, you will be part of a team that is dedicated to connecting people and businesses through innovative products. We offer a collaborative work environment where your ideas and contributions are valued. You will have the opportunity to work on products that impact billions of users worldwide, making a meaningful difference in their lives. We encourage you to apply even if your experience doesn't match every requirement, as we believe diverse perspectives lead to better outcomes. Join us in shaping the future of communication and connection.