Social Media Manager

Who you are

You are a strategic and creative Social Media Manager with a strong understanding of how to create distinct content and foster authentic community engagement. You have experience developing and executing comprehensive social media strategies across platforms like LinkedIn, Twitter/X, Reddit, and YouTube. You are comfortable capturing high-quality video and photo content, performing light editing, and activating employees as brand advocates. You understand the importance of building a thought leadership presence within private capital circles and can create platform-specific content strategies that drive awareness and engagement.

Desirable

You have a knack for writing compelling social copy that resonates with audiences and captures the brand voice. You are skilled in transforming complex concepts into engaging content that is easily digestible for your audience. You are familiar with various social media tools and analytics to measure the success of your strategies.

What you'll do

In this role, you will develop and execute comprehensive social media strategies that align with Affinity's goals. You will build authentic community engagement and establish a thought leadership presence within private capital circles. Your responsibilities will include creating platform-specific content strategies that drive awareness, engagement, and qualified traffic. You will pioneer innovative approaches to reach venture capitalists, private equity professionals, and deal teams where they naturally engage online. You will also help strategize Affinity's presence across relevant Reddit communities, crafting content that speaks directly to those audiences.

You will write compelling social copy that drives engagement and captures Affinity's brand voice for social platforms. Capturing social-first content at events, interviews, and customer interactions will be a key part of your role, along with performing light editing on video and photo content for social platforms. You will create engaging social-first content, including graphics, short videos, and thought leadership posts, ensuring that all content aligns with the brand's mission and values.

What we offer

Affinity is committed to creating a supportive and inclusive work environment. We have been recognized as a Great Place to Work for the last five years running. You will have the opportunity to work remotely while being part of a mission-driven team that aims to empower individuals to cultivate and fully harness their networks for success. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.