Digital Creator Strategy Lead

Who you are

You have a proven track record in managing influencer and creator partnerships, ideally within the entertainment or marketing sectors. Your experience includes developing and executing strategies that resonate with target audiences and align with brand values. You are skilled in maintaining relationships with creators and talent managers, ensuring that all activations are integrated seamlessly into broader marketing campaigns. You possess strong organizational skills, allowing you to manage budgets effectively while optimizing creator content for various platforms. You are adept at identifying trends and emerging voices in the digital space, which helps expand campaign reach and engagement. You thrive in collaborative environments, working closely with social media, publicity, and creative teams to ensure cohesive messaging and impactful activations.

What you'll do

In this role, you will lead the strategy for influencer and creator initiatives, overseeing the research and evaluation of potential partnerships that align with LAIKA's upcoming film, Wildwood. You will manage the budget for these initiatives, ensuring that resources are allocated effectively to maximize impact. Your responsibilities will include integrating influencer content into the global campaign calendar, collaborating with various teams to ensure that all activations are synchronized with key marketing moments. You will maintain ongoing relationships with creators, providing them with clear creative direction and guidelines to support the film's themes. Additionally, you will identify new creator categories and platform trends to enhance campaign effectiveness. Your role will also involve briefing creators and agencies, ensuring that all concepts align with LAIKA's brand expectations and storytelling themes.

What we offer

This is a temporary position lasting 10 months, providing an opportunity to work on a high-profile project within a creative and dynamic environment. You will be part of a team that values innovation and collaboration, contributing to the marketing efforts of a beloved film studio. While specific salary details are not mentioned, LAIKA offers competitive compensation and the chance to work on exciting projects that resonate with audiences worldwide.