Senior Strategy & Operations Manager (Demand Generation), OKX SG

Who you are

You have a strong background in strategy and operations, ideally within the digital asset or fintech space. With at least 5 years of experience, you have successfully led demand generation initiatives and understand the intricacies of lifecycle engagement. Your analytical mindset allows you to derive insights from data, driving effective marketing strategies that resonate with target audiences. You are a collaborative team player who thrives in a fast-paced environment, working closely with cross-functional teams to achieve common goals. You possess excellent communication skills, enabling you to articulate strategies clearly to stakeholders at all levels. Your passion for the crypto industry and its potential to reshape the future drives your commitment to excellence in this role.

Desirable

Experience in the crypto or blockchain sector is a plus, as is familiarity with digital marketing tools and platforms. A proven track record of managing successful campaigns and a deep understanding of customer engagement strategies will set you apart. You are adaptable and open to learning, eager to stay ahead of industry trends and innovations.

What you'll do

In this role, you will take the lead on OKX SG’s demand generation strategy, developing and executing campaigns that drive user acquisition and engagement. You will work closely with the marketing team to create a comprehensive campaign roadmap, ensuring alignment with overall business objectives. Your hands-on approach will involve executing campaigns across various channels, analyzing performance metrics, and optimizing strategies based on data-driven insights. You will collaborate with product and engineering teams to enhance user experience and ensure seamless integration of marketing initiatives. Additionally, you will be responsible for managing relationships with external partners and stakeholders, fostering collaboration that enhances OKX's market presence.

What we offer

At OKX, we offer a dynamic work environment where innovation and collaboration are at the forefront. You will be part of a team that is passionate about transforming the crypto landscape and providing users with a secure and user-friendly platform. We value diversity and encourage you to bring your unique perspective to the table. Competitive compensation and benefits are part of our commitment to attracting top talent. Join us in shaping the future of finance and making a meaningful impact in the world of digital assets.