Director, Customer Marketing

Who you are

You are a strategic and visionary leader with a proven track record in customer marketing. With extensive experience in developing and executing marketing strategies, you understand how to engage and expand relationships with enterprise customers. You possess strong analytical skills and can leverage data to inform your decisions, ensuring that customer experiences are optimized at every stage of their journey. You thrive in collaborative environments, working closely with cross-functional teams to align marketing efforts with business objectives. You are passionate about customer success and have a deep understanding of the importance of advocacy and retention in driving long-term partnerships. You are adaptable and can navigate the complexities of a global organization, fostering inclusiveness and innovation within your team.

What you'll do

In this role, you will architect the content and engagement strategy that connects customers across every stage of their journey, from evaluation to onboarding, education, advocacy, and long-term partnership. You will lead initiatives that enhance customer experiences and drive satisfaction, ensuring that customers are not only retained but also become advocates for Ivalua's solutions. You will collaborate with various teams, including sales, product, and customer success, to ensure that marketing strategies align with customer needs and business goals. You will analyze customer feedback and market trends to continuously refine marketing approaches, ensuring that Ivalua remains a leader in customer engagement. You will also be responsible for developing metrics to measure the effectiveness of customer marketing initiatives, using insights to drive improvements and innovation. Your leadership will cultivate a spirit of inclusiveness and create a productive and fun workplace for your team, providing fulfilling career opportunities for all Ivaluans.

What we offer

Ivalua offers a dynamic work environment where you can make a significant impact on customer engagement strategies. You will have the opportunity to work with a talented team of professionals who are dedicated to driving digital transformation in supply chain sustainability. We provide a hybrid work model that allows for flexibility and work-life balance. Our culture emphasizes collaboration, innovation, and inclusiveness, ensuring that every team member feels valued and empowered. We encourage you to apply even if your experience doesn't match every requirement, as we believe in the potential of diverse backgrounds and perspectives. Join us at Ivalua and help shape the future of customer marketing in a leading global procurement solutions company.