Senior ABM Manager

Who you are

You have a proven track record in account-based marketing, with at least 5 years of experience in developing and executing successful ABM strategies. Your expertise lies in understanding customer needs and aligning marketing efforts to drive engagement and conversion. You are a strategic thinker who can analyze data to inform decisions and optimize campaigns. You thrive in collaborative environments, working closely with sales teams to ensure alignment and maximize impact. Your communication skills are exceptional, allowing you to articulate complex ideas clearly and effectively to various stakeholders. You are passionate about leveraging technology and innovation to enhance customer experiences and drive business growth.

Desirable

Experience in the AI or technology sector is a plus, as is familiarity with marketing automation tools and CRM systems. A background in data analysis and performance metrics will help you excel in this role, enabling you to measure success and iterate on strategies effectively.

What you'll do

In this role, you will be responsible for designing and implementing comprehensive account-based marketing programs that target key accounts and drive engagement. You will act as the primary point of contact for sales and XDR teams, ensuring that marketing initiatives align with sales goals and customer needs. You will develop personalized marketing campaigns that resonate with target audiences, utilizing various channels to maximize reach and impact. Your analytical skills will be crucial as you track campaign performance, gather insights, and adjust strategies accordingly to improve outcomes. You will collaborate with cross-functional teams to create compelling content and messaging that speaks to the unique challenges and goals of your target accounts. Additionally, you will stay informed about industry trends and competitor activities to ensure that your strategies remain relevant and effective.

What we offer

At Ada, we believe in fostering a culture of growth and continuous improvement. You will have the opportunity to work with a talented team dedicated to transforming customer service through AI technology. We offer competitive compensation and benefits, along with a supportive environment that encourages professional development. Join us in our mission to make customer service extraordinary for everyone, and be part of a company that values innovation and excellence.