Product Marketing Director (DAM)

Who you are

You have a strong background in product marketing, particularly in the technology sector, with a focus on digital asset management. Your experience includes leading marketing initiatives that drive product adoption and customer engagement. You are innovative and creative, always looking for new ways to position products in a competitive landscape. You thrive in collaborative environments, working closely with engineering, sales, and design teams to ensure alignment and success. You possess excellent communication skills, enabling you to articulate complex concepts clearly and effectively to various stakeholders. You are data-driven, using analytics to inform your marketing strategies and measure success. You are passionate about technology and understand the importance of visual content in today's digital landscape.

Desirable

Experience with AI and API-driven products is a plus, as is familiarity with the latest trends in digital marketing. A background in working with cross-functional teams in a global setting will help you excel in this role.

What you'll do

As the Product Marketing Director at Cloudinary, you will lead the marketing strategy for our Digital Asset Management solutions. You will collaborate with product management to understand the product roadmap and translate that into compelling marketing campaigns. You will develop go-to-market strategies that resonate with our target audience and drive product adoption. You will analyze market trends and customer feedback to refine our messaging and positioning. You will work closely with the sales team to equip them with the necessary tools and knowledge to effectively sell our products. You will also oversee the creation of marketing materials, ensuring they align with our brand and effectively communicate our value proposition. You will measure the success of marketing initiatives and adjust strategies as needed to achieve business objectives. You will represent Cloudinary at industry events and conferences, showcasing our innovative solutions and thought leadership.

What we offer

At Cloudinary, we offer a collaborative and inclusive work environment where your ideas are valued. You will have the opportunity to work with a talented team dedicated to pushing the boundaries of technology. We believe in healthy growth and work-life balance, providing flexible working arrangements to suit your needs. You will be part of a company that is making a significant impact in the digital media space, helping businesses enhance their visual storytelling. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.