Transforming brands through creativity and technology
WPP plc is a leading British multinational holding company specializing in communications, advertising, public relations, and technology, with over 100,000 employees globally. Headquartered in London, WPP serves a diverse clientele, including major brands like Unilever, Procter & Gamble, and Ford. T...
WPP offers competitive salaries, equity options, generous PTO policies, and flexible remote work arrangements. Employees also benefit from comprehensi...
WPP fosters a culture of creativity and innovation, encouraging collaboration across its various agencies. The company emphasizes a commitment to sust...
WPP • Tokyo, Japan
WPP is seeking a Media Activation Executive to support the execution and optimization of digital media campaigns in Tokyo. You'll work with tools like Google Ads and Google Analytics to drive data-driven media plans. This role is ideal for entry-level candidates looking to grow in the marketing services industry.
You are an entry-level professional eager to dive into the world of media activation and digital marketing. You have a foundational understanding of digital media platforms and are excited to learn about audience targeting and optimization techniques. Your analytical mindset allows you to interpret data effectively, and you are keen to collaborate with internal teams and platform partners to enhance campaign performance.
Experience with Google Ads and Google Analytics is a plus, as is familiarity with data-driven decision-making processes. You are a team player who values creativity and innovation in marketing strategies, and you are committed to continuous learning and professional development.
As a Media Activation Executive at WPP, you will play a crucial role in the execution and optimization of digitally activated media across various platforms, including paid search and paid social. You will assist in the setup of campaigns, ensuring they are accurately implemented and monitored for performance. Your responsibilities will include analyzing campaign data to identify trends and insights that can inform future strategies. You will collaborate closely with internal teams to ensure that media plans align with client objectives and deliver measurable results.
You will develop a strong understanding of audience targeting and optimization techniques, learning how to leverage data to enhance campaign effectiveness. Your role will involve regular reporting on campaign performance, providing insights that contribute to ongoing optimization efforts. You will also have the opportunity to engage with platform partners, gaining exposure to industry best practices and innovative marketing solutions.
WPP offers a dynamic work environment where creativity and collaboration thrive. You will be part of a global network of talented professionals dedicated to delivering extraordinary work for clients. We are committed to fostering a culture of belonging and continuous learning, providing you with the resources and support needed to grow your career in marketing services. Join us in building better futures for our people, planet, clients, and communities.
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