Simplifying password management for everyone
Dashlane is a leading password manager and credential security platform headquartered in Midtown Manhattan, New York. With over 15 million users from more than 25,000 businesses across 200 countries, Dashlane simplifies password management by autofilling passwords, payments, and personal information...
Dashlane offers competitive benefits including equity options, generous PTO policies, and a flexible remote work environment to support work-life bala...
Dashlane fosters a culture focused on user security and simplicity, encouraging innovation in password management solutions while maintaining a commit...
Dashlane • New York, NY; Remote - US
Dashlane is seeking a Vice President of Growth Marketing to lead their B2B performance marketing efforts. You'll optimize demand strategies across various channels including paid media, email, and social. This role requires strong leadership and marketing expertise.
You have over 10 years of experience in growth marketing, particularly in B2B environments, where you've successfully driven pipeline growth through innovative marketing strategies. Your background includes a strong understanding of performance marketing channels, including paid media, email, social, and content marketing. You are a strategic thinker who can also roll up your sleeves and manage hands-on marketing initiatives, ensuring that all efforts align with the company's growth objectives. You thrive in collaborative environments, working closely with product marketing, sales, and revenue operations to create a seamless customer journey. Your experience with data-driven decision-making allows you to analyze campaign performance and optimize strategies effectively. You are passionate about leveraging AI tools to enhance marketing efficiency and creativity, and you are committed to fostering a diverse and inclusive team culture.
Experience in leading a marketing team in a tech or SaaS company is a plus. Familiarity with advanced analytics tools and methodologies will help you excel in this role. A proven track record of scaling marketing efforts in a fast-paced environment will set you apart.
As the Vice President of Growth Marketing, you will be responsible for building and scaling Dashlane's B2B demand generation function. You will lead the development and execution of comprehensive marketing strategies that drive pipeline growth and enhance customer engagement. Collaborating with cross-functional teams, you will innovate and optimize demand strategies that create an efficient customer journey at all points in the funnel. You will oversee the management of various marketing channels, ensuring that each is effectively contributing to overall business objectives. Your role will involve analyzing market trends and customer insights to inform marketing strategies and initiatives. You will also be responsible for mentoring and developing your team, fostering a culture of excellence and continuous improvement. Regularly reporting on campaign performance and adjusting strategies based on data insights will be a key part of your responsibilities. You will work closely with the CMO to align marketing efforts with broader company goals and initiatives.
Dashlane offers a competitive salary and benefits package, including flexible working arrangements. You will have the opportunity to work in a dynamic and innovative environment where your contributions will directly impact the company's growth trajectory. We prioritize learning and development, providing resources and support for your professional growth. Join us in our mission to deliver credential security that empowers businesses and individuals alike.
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