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Webflow is a leading web design platform headquartered in San Francisco, California, enabling users to build responsive websites directly in their browser. With over 2 million users, including companies like Dell and Zendesk, Webflow offers a robust hosting solution and code export capabilities. The...
Webflow offers competitive salaries, equity options, unlimited PTO, and a remote-first work policy, allowing employees to work from anywhere. The comp...
Webflow fosters a remote-friendly culture that emphasizes creativity and autonomy, encouraging employees to take ownership of their projects. The comp...
Webflow • CA Remote (BC & ON only); U.S. Remote
Webflow is hiring a Marketing Analytics Specialist to turn data into insights that shape strategy and drive growth. You'll work with tools like Google Analytics and SQL to analyze website performance and user behavior. This role is remote-friendly and requires a strong analytical background.
You have a strong background in marketing analytics, with experience in turning data into actionable insights that drive business growth. You are proficient in Google Analytics and SQL, allowing you to analyze website performance and user behavior effectively. You understand the importance of data in shaping marketing strategies and can communicate your findings clearly to stakeholders. You thrive in a remote-first environment, collaborating with cross-functional teams to optimize marketing efforts. You are detail-oriented and have a knack for uncovering the stories hidden in data, helping teams make informed decisions.
Experience with additional analytics tools or platforms is a plus, as is familiarity with A/B testing methodologies. You may have worked in a fast-paced tech environment, adapting quickly to changing priorities and leveraging data to inform marketing strategies.
As a Marketing Analytics Specialist at Webflow, you will be responsible for analyzing marketing performance and user behavior to inform strategic decisions. You will work closely with marketing teams to develop metrics that measure the effectiveness of campaigns and initiatives. Your role will involve creating reports and dashboards that provide insights into user engagement and conversion rates. You will collaborate with product and engineering teams to ensure that data collection methods are robust and reliable. Additionally, you will help identify opportunities for growth and optimization based on your analyses, contributing to the overall success of Webflow's marketing efforts.
Webflow offers a remote-first work environment, allowing you to work from anywhere in the United States or select provinces in Canada. We prioritize trust and transparency in our company culture, fostering creativity and collaboration among our teams. You will have the opportunity to work on innovative projects that empower users to design and optimize their digital experiences. We provide competitive compensation tailored to your geographic location and experience, along with benefits that support your well-being and professional growth.
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