Social Media Director

Who you are

You have a proven track record in social media management, ideally with experience in the crypto or tech industry. Your creativity shines through in your ability to craft engaging content that resonates with diverse audiences. You possess strong leadership skills, guiding teams towards innovative social media strategies that drive engagement and growth. Your understanding of the latest social media trends and tools allows you to stay ahead of the curve, ensuring that your strategies are both effective and relevant. You are adept at collaborating with influencers and partners to amplify brand messaging and reach new audiences. You thrive in fast-paced environments and are comfortable managing multiple projects simultaneously, always keeping an eye on the bigger picture.

Desirable

Experience working with crypto influencers and a deep understanding of the crypto market will set you apart. Familiarity with analytics tools to measure the success of social media campaigns is a plus. You are passionate about blockchain technology and its potential to reshape the future, which aligns with OKX's mission.

What you'll do

As the Social Media Director at OKX, you will lead the global social media team, driving the strategy and execution of social media initiatives across the APAC region. You will be responsible for crafting compelling narratives that highlight OKX's innovative offerings and engage our community. Collaborating closely with social media managers, you will define the storytelling approach and ensure that daily posts align with our brand voice and objectives. Your role will involve brainstorming and executing creative campaigns that leverage partnerships with crypto influencers, enhancing our visibility and credibility in the market. You will analyze social media metrics to assess the effectiveness of campaigns and adjust strategies accordingly, ensuring continuous improvement. Additionally, you will work cross-functionally with marketing, product, and community teams to ensure a cohesive brand presence across all channels. Your leadership will inspire your team to push boundaries and explore new avenues for engagement, ultimately contributing to the growth of OKX's social communities.

What we offer

At OKX, we are committed to fostering a culture of innovation and collaboration. You will have the opportunity to work with a talented team that is passionate about reshaping the future of finance through blockchain technology. We offer competitive compensation and benefits, along with opportunities for professional growth and development. Join us in our mission to create a more accessible and transparent financial ecosystem powered by crypto. We encourage you to apply even if your experience doesn't match every requirement — your unique perspective could be the perfect fit for our team.