Senior Manager Content Marketing

Who you are

You have a strong background in content marketing, with at least 5 years of experience in creating and executing high-impact content strategies that resonate with target audiences. Your expertise includes understanding brand storytelling and demand generation, allowing you to craft compelling narratives that engage customers and drive business results. You are skilled in collaborating with cross-functional teams, including Brand, Product Marketing, and Demand Generation, to ensure alignment and effectiveness in content initiatives. You possess excellent communication skills, enabling you to articulate ideas clearly and persuasively to various stakeholders.

Desirable

Experience in the tech industry or with SaaS products is a plus, as it allows you to understand the nuances of marketing in a rapidly evolving market. Familiarity with AI-powered insights and performance monitoring tools can enhance your ability to create data-driven content strategies. A passion for staying updated on industry trends and best practices in content marketing will set you apart as a candidate.

What you'll do

As the Senior Manager Content Marketing at Enable, you will own the content creation process from ideation to execution, ensuring that all content aligns with the company's strategic goals. You will lead initiatives that build thought leadership and strengthen the brand's presence in the market. Your role will involve developing content for various channels, including blogs, social media, and email campaigns, to engage customers and drive demand. You will analyze content performance metrics to refine strategies and improve engagement rates, ensuring that your efforts contribute to measurable business outcomes.

You will work closely with the Brand team to ensure that all content reflects the company's voice and values, while also collaborating with Product Marketing to highlight product features and benefits effectively. Your ability to partner with Demand Generation teams will be crucial in creating content that supports lead generation and conversion efforts. You will also mentor junior team members, providing guidance and support to help them grow in their roles.

What we offer

Enable offers a dynamic work environment where innovation and creativity are encouraged. You will have the opportunity to work with a talented team of professionals committed to reshaping the industry. We provide competitive compensation and benefits, along with opportunities for professional development and growth. Join us in our mission to simplify pricing and rebate management for companies, and be part of a company that is positioned for significant growth in the coming years.