Accelerating brand growth through strategic marketing
Darkroom is a growth marketing agency headquartered in Los Angeles, California, specializing in launching brands and accelerating their market presence. With a focus on Brand & Identity, Digital Products, Creative Production, and Growth Marketing, Darkroom has successfully partnered with various cli...
Darkroom offers competitive salaries, equity options, flexible remote work policies, and generous PTO to support work-life balance....
Darkroom fosters a culture of collaboration and creativity, encouraging team members to contribute ideas and take ownership of projects. The interdisc...
Darkroom • New York
We're building the future of advertising and are looking for the minds to help us do it.
Darkroom is a strategic marketing agency with unique access to specialized talent across the globe. Our main function is to provide growth strategy, dedicated team staffing, and profitability consulting to enhance the value of our clients. A category leader in results-driven growth marketing, Darkroom’s success is attributed to our unique partnership model, rooted in small, nimble, and dedicated teams – powered by our proprietary MarketingOS.
Taking the startup mindset to the agency space, the collective expertise of our team of entrepreneurs and senior digital marketers is deeply aware of the newest trends in digital marketing. Our learned experience has allowed us to take clients (and internal ventures) from $0 to millions in revenue in just a few months. We work with game-changing brands: Crate & Barrel, Popchips, FEED, Olipop, & CALPAK, to name a few.
We are looking for a Director of Paid Social (Meta-focused) to lead client engagements and build interdisciplinary marketing teams.
This is a hybrid role, and is open to candidates based in New York, USA.
Build, launch, and optimize Meta campaigns inside Ads Manager
Execute full-funnel paid social programs: prospecting, mid-funnel, retention, remarketing
Set up creative tests, audience tests, bid strategies, structure iterations
Troubleshoot performance issues directly within the platform
Own pacing, budget, attribution, and performance troubleshooting end-to-end
Architect Meta-first acquisition strategies across multiple brand portfolios
Scale paid social budgets from early-stage to $500K–$1M+ per month
Develop funnel structures, testing roadmaps, and measurement frameworks
Identify opportunities to increase AOV, MER, LTV, and new customer revenue
Lead client calls, QBRs, weekly updates, and executive presentations
Connect performance insights to business outcomes
Own client satisfaction and retention across your portfolio
Partner with Data & Finance to align spend to business goals
Track CAC, contribution margin, cohort data, and profitability levers
Read pro forma marketing projections and interpret data to clients
Partner closely with Director’s of Growth Strategy on full-funnel media efforts
Partner closely with Creative Strategy to brief and evaluate ads
Partner closely with paid search team
Be a paid social leader on the team and an example for others
Ensure cross-channel consistency and coordinated go-to-market execution
Stay ahead of Meta algorithm changes, creative evolution, attribution shifts
Bring proactive hypotheses, angles, and creative ideas to clients weekly
Contribute to building the most sophisticated paid social team in performance marketing
7+ years managing and scaling Meta campaigns
Deep in-platform experience — you have personally deployed hundreds of ads
Fluent in campaign structures, bidding, pacing, pixel/event setup, and optimization
Experienced scaling accounts from <$50K to $500K–$1M+/month
Strong understanding of DTC economics (AOV, CVR, MER, CAC, margin, cohorts)
Able to build and communicate clear testing frameworks and growth roadmaps
Confident presenting performance insights to executives
Capable of managing founder/CMO relationships with clarity and calm
Thrives working with Creative, Data, Retention, and Social Commerce teams
Strong at influencing without authority and coordinating pods
Hungry, curious, ambitious
Wants to grow into a future Head of Paid Social or Managing Director
Thrives in fast-paced, high-accountability environments
Darkroom is not a typical agency. We are looking for A players that want to build something great. There is no room in our organization for mediocrity and candidates that are not at the top of their game do not last. We move fast, think deeply, and expect every team member to bring insight and rigor to everything they touch. We hold a high bar for performance, creativity, and ownership — but we also support each other relentlessly. No egos, no red tape — just world-class talent building something remarkable.We believe in autonomy with accountability, truth over comfort, and outcomes over optics. If you want to build and win alongside some of the smartest people in the business, you’ll thrive here.
Work-Life Balance: We recognize that time away from work is essential for growth and well-being. Our generous paid time off policy ensures you have the time you need to maintain a healthy work-life balance and perform at your best.
Health & Wellness: Company-sponsored medical, dental, and vision benefits with, so you can stay as healthy as can be.
Generous Quarterly Bonuses: Your productivity directly translates to your compensation. We offer a competitive quarterly bonus structure that is both substantial and customized to your role, ensuring your hard work is consistently and generously rewarded.
Finances, growth, and retirement: After one year with Darkroom, we deliver a robust 401k program with company match, equity incentives, and a profit-sharing opportunity so we can help you save as the company grows.
Endless growth opportunities: Our agency is founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond your job description. Grow your skills and interests beyond your niche and stay at the forefront of the industry through total immersion in cross-functional collaboration.
Parental Leave: flexible parental leave benefits to support new parents during this important transition, ensuring time to bond with their families while maintaining work-life balance.
The hiring process for this position typically follows three stages; phone screen, hiring manager, and Executive calls.
Equal Opportunity Statement
Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements
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