Marketing Planning & Studio Relations Manager- Korea

Who you are

You have a strong background in marketing, ideally with 5+ years of experience in campaign management and strategic planning. You understand the intricacies of content strategy and have a passion for the entertainment industry, particularly in the APAC region. Your ability to analyze market trends and identify opportunities for growth will be crucial in this role. You excel in collaboration, working effectively with various teams including marketing, social media, PR, and content planning. You are comfortable navigating complex projects and can communicate insights clearly to stakeholders. Your experience in managing relationships with studios and external partners will enhance your effectiveness in this position.

Desirable

Experience in the entertainment industry or a similar field is a plus. Familiarity with digital marketing tools and analytics will help you succeed in this role. A passion for storytelling and understanding audience engagement will set you apart as a candidate. You are adaptable and open to learning, ready to embrace the challenges of a fast-evolving industry.

What you'll do

In this role, you will be responsible for leading campaign management for both Netflix Originals and licensed Korean titles. You will analyze and identify which series and films have the potential to grow the business in the APAC region and beyond. Your insights will guide the creative campaign development process, ensuring that marketing strategies align with content goals. You will collaborate closely with regional partners to execute marketing initiatives that resonate with audiences. Your role will involve acting as a central link between internal teams and external studios, facilitating communication and ensuring that all parties are aligned on campaign objectives. You will also support the development of strategic insights on title and campaign opportunities, helping to maximize the worldwide impact of Netflix's title campaigns.

What we offer

Netflix offers a dynamic work environment where creativity and innovation are encouraged. You will have the opportunity to work with a talented team dedicated to delivering exceptional content to audiences worldwide. We value diversity and inclusion, and we strive to create a workplace where everyone feels valued and respected. As part of the APAC marketing team, you will play a key role in shaping the future of entertainment in the region. We provide competitive compensation and benefits, along with opportunities for professional growth and development.