Product Marketing Lead, GTM

Who you are

You have a proven track record in product marketing, ideally with 5+ years of experience leading go-to-market strategies. Your ability to deeply understand user needs and market dynamics sets you apart, allowing you to effectively position products that resonate with diverse customer segments. You excel in collaboration, working closely with cross-functional teams to ensure alignment and drive impactful marketing initiatives. Your analytical mindset enables you to measure the effectiveness of marketing programs, using data to inform decisions and optimize strategies. You are comfortable engaging with senior executives, articulating complex ideas clearly and persuasively. Your leadership style inspires and elevates your team, fostering an environment of innovation and accountability.

Desirable

Experience in the financial technology sector is a plus, as is familiarity with AI-powered tools that enhance marketing efforts. A background in data-driven decision-making will help you thrive in this role, as you will be expected to analyze metrics like deals signed and seller confidence to refine marketing strategies.

What you'll do

As the Product Marketing Lead for GTM at Stripe, you will play a pivotal role in shaping how our sellers position Stripe across various customer segments. You will lead initiatives to equip sellers with the tools and knowledge they need to effectively communicate Stripe's value proposition. Your responsibilities will include developing comprehensive marketing strategies that align with our business goals and resonate with our target audience. You will analyze market trends and user feedback to continuously refine our messaging and positioning. Collaborating with product management, sales, and customer success teams, you will ensure that our marketing efforts are cohesive and impactful. You will also mentor and develop your team, fostering a culture of growth and excellence. Your insights will drive strategic decisions, helping Stripe to navigate changes in the market landscape as we look towards 2026 and beyond.

What we offer

At Stripe, you will be part of a mission-driven organization that aims to increase the GDP of the internet. We offer a competitive salary and benefits package, along with opportunities for professional development and career growth. You will work in a collaborative environment that values diverse perspectives and encourages innovation. Join us in making a significant impact on the global economy while doing the most important work of your career.