Head of Demand Gen, Enterprise

Who you are

You have a proven track record of building enterprise marketing pipelines from the ground up, demonstrating a strong understanding of how to define and execute effective strategies that drive predictable and repeatable results. With a high ownership mindset, you are comfortable operating in ambiguous environments and possess strong judgment to navigate challenges effectively. Your experience includes managing and growing high-performing teams, particularly in Sales Development Representative (SDR) roles, where you have successfully partnered with sales teams to create and accelerate pipeline growth.

You are a strategic thinker who can not only run marketing programs but also define the overall enterprise growth motion. Your ability to set operating models and build the necessary frameworks for success is complemented by your deep understanding of the marketing landscape, particularly in the context of AI and digital transformation. You thrive in fast-paced environments and are passionate about leveraging innovative technologies to enhance marketing effectiveness.

Desirable

Experience in a venture-backed startup environment is a plus, as is familiarity with AI-driven marketing platforms. You understand the nuances of marketing to enterprise clients and have a strong grasp of the metrics that matter for pipeline generation and revenue impact. Your collaborative nature allows you to work effectively with cross-functional teams, ensuring alignment between marketing and sales efforts.

What you'll do

In this role, you will take full ownership of the enterprise marketing pipeline, driving initiatives that lead to significant revenue growth. You will define the enterprise growth strategy, setting clear objectives and key results that align with the company's overall mission. Your responsibilities will include managing a high-performing SDR team, providing mentorship and guidance to ensure their success in generating leads and nurturing prospects.

You will partner closely with the sales team to create a seamless pipeline creation process, focusing on both the creation and acceleration of leads. Your role will involve analyzing performance metrics to refine strategies and improve outcomes continuously. You will also be responsible for developing and executing marketing programs that resonate with enterprise clients, leveraging insights from data to inform your decisions.

As a leader, you will foster a culture of accountability and high performance within your team, encouraging innovation and collaboration. You will work to establish best practices for pipeline generation and ensure that your team is equipped with the tools and resources they need to succeed. Your ability to communicate effectively with stakeholders at all levels will be crucial in driving alignment and achieving shared goals.

What we offer

Scrunch AI offers a dynamic work environment where you can make a significant impact on the future of marketing. As a remote-first company, we provide flexibility and support for our employees to thrive in their roles. You will have the opportunity to work with cutting-edge AI technologies and contribute to a mission-driven organization that is reshaping the marketing landscape. We value diversity and inclusion, welcoming individuals from all backgrounds to join our team and help us achieve our vision.