Field Marketing Manager (Latam)

Who you are

You have a strong background in marketing, particularly within the crypto, tech, and finance sectors — your experience has equipped you with the ability to understand complex markets and develop effective strategies. You are fluent in Spanish, which allows you to communicate effectively with diverse stakeholders across South America. You thrive in collaborative environments, working closely with sales teams to align marketing initiatives with sales priorities. Your analytical skills enable you to report on marketing activities and assess their return on investment, ensuring that your strategies are data-driven and effective.

You are adept at both online and offline marketing tactics — whether it's planning virtual events or executing in-person gatherings, you know how to create engaging experiences that resonate with your target audience. Your knowledge of the region's regulations and key players gives you an edge in identifying opportunities for growth and innovation. You are passionate about leveraging the blockchain and digital assets to drive business success, and you are committed to contributing to a diverse and inclusive workplace.

Desirable

Experience in managing field marketing programs is a plus, as it allows you to bring a wealth of knowledge to the role. Familiarity with the latest marketing technologies and tools will help you streamline processes and enhance campaign effectiveness. A proactive approach to learning and adapting to new trends in the digital asset space will set you apart as a candidate.

What you'll do

In this role, you will be responsible for the end-to-end planning and implementation of field marketing programs aimed at generating a robust pipeline for the South American sales team. You will collaborate closely with key internal stakeholders to develop and execute a go-to-market strategy that incorporates both online and offline tactics. Your ability to lead the strategy development and execution of customized virtual and in-person events will be crucial in driving engagement and building relationships with potential clients.

You will report on all marketing activities and their associated ROI within the region, providing insights that will inform future strategies. Developing expert knowledge of the region and industry will be essential — you will need to stay informed about current regulations, key players, and areas of opportunity to effectively position Fireblocks in the market. Understanding sales priorities and translating them into actionable marketing programs will be a key part of your role, ensuring that your efforts align with the overall business objectives.

What we offer

At Fireblocks, you will join a fast-growing team that is at the forefront of the digital asset revolution. We offer a dynamic work environment where your contributions will have a direct impact on our success in South America. You will have the opportunity to work with some of the largest financial institutions and globally recognized brands, gaining invaluable experience in the blockchain space. We believe in fostering a diverse and inclusive workplace, and we encourage you to apply even if your experience doesn't match every requirement. Join us in enabling businesses to securely access digital assets and cryptocurrencies.