Director, Marketing Operations

Who you are

You have a strong background in marketing operations with at least 5 years of experience in a leadership role — you've successfully designed and implemented marketing processes that drive measurable results. Your expertise in marketing technology is complemented by a deep understanding of data analysis and automation, allowing you to optimize operations effectively. You thrive in complex environments and can balance strategic thinking with tactical execution, ensuring that marketing initiatives align with business goals. You are a collaborative leader who enjoys working closely with cross-functional teams, including Sales Ops and RevOps, to enhance the go-to-market strategy. Your ability to leverage AI and automation tools sets you apart, as you continuously seek innovative ways to improve decision-making and execution at scale. You appreciate diverse perspectives and understand the importance of fostering an inclusive workplace where everyone can contribute to their fullest potential.

What you'll do

As the Director of Marketing Operations at Klaviyo, you will own and optimize the end-to-end lead, account, and PQL lifecycle across enterprise and product-led growth motions. This includes developing scoring, routing, enrichment, and progression processes that enhance the customer journey. You will design scalable funnel and handoff processes in partnership with Sales Ops and RevOps, ensuring that multiple go-to-market models are supported effectively. Your role will involve serving as the strategic owner of the marketing automation platform, where you will lead initiatives to improve data quality and operational efficiency. You will analyze performance metrics to measure the impact of marketing efforts and make data-driven recommendations for continuous improvement. Additionally, you will collaborate with various teams to ensure that marketing operations align with overall business objectives and contribute to revenue growth. Your leadership will be crucial in driving the success of Klaviyo's marketing initiatives and empowering the team to achieve their goals.

What we offer

At Klaviyo, we offer a dynamic work environment that values innovation and collaboration. You will have the opportunity to work with a talented team dedicated to empowering creators and driving business success. We provide competitive compensation and benefits, along with opportunities for professional growth and development. Our culture emphasizes inclusivity and respect for diverse backgrounds, ensuring that every Klaviyo feels valued and supported in their career journey. Join us in making a meaningful impact in the marketing technology space and help shape the future of how businesses connect with their customers.