Director - Product Marketing (B2B)

About Us  

InMobi is the leading provider of content, monetization, and marketing technologies that fuel growth for industries around the world. Our end-to-end advertising software platform, connected content, and commerce experiences activate audiences, drive real connections, and diversify revenue for businesses everywhere.

InMobi Advertising is an end-to-end advertising platform that helps advertisers drive real connections with consumers. We drive customer growth by helping businesses understand, engage, and acquire consumers effectively through data-driven media solutions. Learn more at advertising.inmobi.com.

Glance is a consumer technology company that operates disruptive digital platforms, including Glance, Roposo, and Nostra. Glance’s smart lockscreen and TV experience inspires consumers to make the most of every moment by surfing relevant content without the need for searching and downloading apps. Glance is currently available on over 450 million smartphones and televisions worldwide. Learn more at glance.com.

Born in India, InMobi maintains a large presence in Bangalore and San Mateo, CA, and has operations in New York, Singapore, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London, and Dubai. To learn more, visit inmobi.com.

 

Summary

We are seeking an experienced Director of Product Marketing Management (PMM) to lead our Supply-side Platform (SSP) and Marketplace efforts at our Bangalore office. This role involves strategic leadership, customer advocacy, and orchestrating go-to-market strategies that align with our organization's goals. The successful candidate will be pivotal in driving the growth and positioning of InMobi's SSP and Marketplace solutions.

 

Responsibilities

• Oversee all aspects of SSP for app developer and publisher personas, ensuring alignment with market needs.
• Collaborate with SSP product leaders to influence the product roadmap as the customer advocate.
• Drive go-to-market strategies and execution in partnership with Business and Marketing teams.
• Understand and communicate the supply-side Ideal Customer Profiles (ICPs) and personas.
• Lead and manage a team to achieve impactful results.
• Drive strategic initiatives for the Marketplace, helping position InMobi as an AI/ML leader.
• Work with Marketplace product pods to understand and communicate product roadmaps and lifecycles.
• Develop strategic narratives for marketplace products and oversee customized go-to-market approaches.
• Coordinate with Marketing to effectively launch marketplace strategies externally.
• Design and implement training programs for internal and external stakeholders.
• Gather and interpret market signals to enhance product hypotheses and strategies.

 

Qualifications:

• Minimum of 7 years in product marketing within the Programmatic Adtech or AI-first SaaS industries, with a total of 14+ years of relevant work experience.
• Deep understanding of technology, product development, and innovation, with the ability to translate complex concepts into clear, actionable insights for go-to-market strategies.
• Proven experience collaborating with Product Management, Business, and Marketing teams.
• Exceptional confidence in engaging with customers and partners to drive business goals.
• Demonstrated success in crafting compelling positioning and leading thought leadership initiatives.
• Strong project management, organisational, writing, and presentation skills.
• Excellent interpersonal skills, with a focus on teamwork, ownership, and initiative within a global, cross-functional environment.
• Familiarity with and implementation of the Super PMM concept.

 

The InMobi Culture

At InMobi, culture isn’t a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.

We thrive on challenges and seize every opportunity for growth. Our core values — thinking big, being passionate, showing accountability, and taking ownership with freedom — guide us in every decision we make.

We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.

InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace.

Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!