Conversion Copywriter

About the Role

We’re looking for a sharp, strategic Content Copywriter who knows how to turn words into measurable results. This role focuses on crafting high-converting email campaigns, landing page copy, and sales enablement content that move prospects from awareness to action. You’ll collaborate across marketing, product, and sales to make sure every message lands with precision—and converts.

What You’ll Do

• Write persuasive, brand-aligned email copy for nurture campaigns, product launches, and customer lifecycle touchpoints.
• Partner with lifecycle, demand gen, and sales teams to test and refine messaging for conversion.
• Concept and develop copy for landing pages, ads, and campaign assets with a strong focus on performance metrics.
• Collaborate with designers to ensure copy and visuals work seamlessly together.
• Continuously analyze engagement data to optimize tone, structure, and CTAs.
• Maintain a deep understanding of our customer journey and voice of customer to tailor copy accordingly.
• Review and edit copy from freelancers or internal teams to ensure consistency and clarity.

What You Bring

• 3–5 years of experience writing conversion-driven copy for a SaaS or B2B brand.
• Proven success creating email campaigns that drive clicks, demos, or sales.
• Ability to write crisp, human-sounding copy that communicates value quickly.
• Comfort interpreting data and A/B test results to improve performance.
• A collaborative mindset and ability to manage multiple fast-moving projects.
• Experience with email platforms (HubSpot, Marketo, Iterable, etc.) a plus.

Nice to Have

• Background in CRO, lifecycle marketing, or direct-response copywriting.
• Understanding of behavioral triggers and segmentation strategies.
• Experience overseeing freelancers or agency writers.

Why You’ll Love It Here

• You’ll own the words that drive real revenue.
• Work with a team that values creative experimentation and clarity over fluff.
• Competitive pay, growth opportunities, and flexible work options.

Nextiva DNA (Core Competencies)

Nextiva’s most successful team members share common traits and behaviors:

• Drives Results: Action-oriented with a passion for solving problems. They bring clarity and simplicity to ambiguous situations, challenge the status quo, and ask what can be done differently. They lead and drive change, celebrating success to build more success.
• Critical Thinker: Understands the "why" and identifies key drivers, learning from the past. They are fact-based and data-driven, forward-thinking, and see problems a few steps ahead. They provide options, recommendations, and actions, understanding risks and dependencies.
• Right Attitude: They are team-oriented, collaborative, competitive, and hate losing. They are resilient, able to bounce back from setbacks, zoom in and out, and get in the trenches to help solve important problems. They cultivate a culture of service, learning, support, and respect, caring for customers and teams.

Total Rewards 

Our Total Rewards offerings are designed to allow Nexties to take care of themselves and their families so they can be their best, in and out of the office. 

Our compensation packages are tailored to each role and candidate's qualifications. We consider a wide range of factors, including skills, experience, training, and certifications, when determining compensation. We aim to offer competitive salaries or wages that reflect the value you bring to our team. Depending on the position, compensation may include base salary and/or hourly wages, incentives, or bonuses. 

• Health 🍏 - Multiple health plan options to suit your needs, including medical, dental, vision, and telemedicine coverage 
• Insurance 💼 - Life, disability, and supplemental indemnity plans 
• Work-Life Balance ⚖️ - Flexible Time Off (FTO) for salaried employees, PTO for hourly employees, Paid Sick Time (PST), paid parental bonding leave, and paid holidays 
• Financial Security 💰 - 401(k) with company match, Health Savings Accounts with company contributions, Dependent Care FSA 
• Wellness 🤸‍ - Employee Assistance Program and comprehensive wellness initiatives 
• Growth 🌱 - Access to ongoing learning and development opportunities and career advancement 

At Nextiva, we're committed to supporting our employees' health, well-being, and professional growth. Join us and build a rewarding career!  

Nextiva is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Nextiva participates in the E-Verify Program where and as required by law. For additional information about E-Verify visit USCIS. 

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