Sr. Data Analyst, Marketing

Who you are

You have 5+ years of experience as a data analyst, particularly in marketing analytics, where you've developed a strong understanding of marketing campaign performance metrics and data-driven decision-making. Your expertise in SQL allows you to manipulate and analyze large datasets effectively, providing actionable insights that drive business growth. You are comfortable working with various data sources and have experience in building and optimizing data models to support marketing initiatives. You thrive in cross-functional environments, collaborating with engineering, product, and marketing teams to enhance customer acquisition strategies and improve customer value. Your analytical mindset enables you to identify trends and patterns in data, translating complex findings into clear recommendations for stakeholders. You are passionate about using data to inform marketing strategies and improve overall business performance.

Desirable

Experience with Google Analytics and other marketing analytics tools is a plus, as is familiarity with data visualization tools like Tableau or Looker. You have a knack for storytelling with data, making complex insights accessible to non-technical audiences. A background in health and wellness or e-commerce would be beneficial, as it aligns with Hims & Hers' mission to redefine healthcare.

What you'll do

In this role, you will serve as the technical expert on marketing data sources and analytics infrastructure, ensuring that the data collected is accurate and actionable. You will build and optimize complex data models that support the analysis of marketing campaign performance, providing insights that inform strategic decisions. Your responsibilities will include delivering regular reports and dashboards that highlight key performance indicators and trends, enabling the marketing team to make data-driven decisions. You will collaborate closely with cross-functional teams to drive acquisition strategies and enhance customer value, ensuring that marketing efforts are aligned with business objectives. Additionally, you will be responsible for developing measurement and attribution strategies that accurately reflect the impact of marketing initiatives on business growth. Your insights will play a crucial role in shaping the direction of marketing campaigns and overall business strategy.

What we offer

Hims & Hers provides a flexible and remote-friendly work environment, allowing you to balance your professional and personal life effectively. You will have access to outstanding benefits that support your health and wellness, reflecting the company's commitment to its mission. The culture at Hims & Hers is centered around collaboration and innovation, encouraging you to bring your ideas to the table and contribute to the company's growth. You will be part of a dynamic team that values data-driven decision-making and is dedicated to improving healthcare access for all. Join us in our mission to help the world feel great through better health.