Senior Director of Demand Generation

Who you are

You have a proven track record in demand generation, with at least 5 years of experience in marketing leadership roles. Your expertise lies in developing and executing marketing strategies that drive user acquisition and engagement, particularly in the technology sector. You understand the nuances of cloud-based solutions and have a strong grasp of the media and entertainment industry. Your analytical mindset allows you to leverage data to inform decisions and optimize campaigns effectively.

You thrive in a fast-paced environment and are comfortable working with cross-functional teams, including sales, product, and engineering. Your leadership style is collaborative, and you excel at mentoring and developing team members to achieve their full potential. You are results-driven and have a history of meeting or exceeding growth targets in previous roles.

Desirable

A degree in Marketing or Business Administration is preferred, along with prior experience in a growth-stage startup with $50M+ in ARR. Familiarity with cloud, file sharing, or collaboration technologies will set you apart as a candidate. You are also well-versed in marketing analytics tools and have experience managing budgets effectively.

What you'll do

As the Senior Director of Demand Generation at LucidLink, you will be responsible for leading the demand generation strategy to drive user acquisition and engagement. You will develop and implement comprehensive marketing plans that align with the company's growth objectives. Your role will involve collaborating closely with the sales team to ensure that marketing efforts translate into measurable results.

You will oversee the creation of targeted campaigns across various channels, including digital marketing, content marketing, and social media. Your analytical skills will be crucial as you monitor campaign performance, analyze data, and make data-driven decisions to optimize marketing efforts. You will also be responsible for managing the marketing budget and ensuring that resources are allocated effectively to maximize ROI.

In addition to campaign management, you will play a key role in building and nurturing relationships with industry partners and stakeholders. Your ability to communicate effectively will help you articulate the value of LucidLink's solutions to potential customers and partners. You will also lead a team of marketing professionals, providing guidance and support to help them achieve their goals.

What we offer

Joining LucidLink means becoming part of a values-led culture where integrity, innovation, and empathy guide every decision. You will have the opportunity to tackle big challenges and solve complex problems that redefine how teams collaborate globally. As a fast-growing startup, you will be part of a hypergrowth journey that offers unparalleled opportunities for personal and professional growth.

We encourage you to apply even if your experience doesn't match every requirement. At LucidLink, we believe in the potential of our team members and are committed to fostering an inclusive environment where everyone can thrive.