Associate Director - Institutional Demand Generation & Growth

Who you are

You have a strong background in marketing, particularly in the financial services sector, with a focus on institutional demand generation. Your experience includes developing and executing integrated marketing strategies that effectively drive pipeline creation and revenue growth. You excel at translating complex financial solutions into compelling narratives that resonate with institutional audiences, such as investors and asset managers. You are data-driven and understand how to leverage analytics to inform marketing decisions and optimize campaign performance. Your collaborative spirit allows you to work closely with sales, product, and executive teams to align marketing efforts with overall business objectives. You are committed to fostering a culture of collaboration and inclusivity within your team, recognizing that diverse perspectives lead to better outcomes.

Desirable

Experience in fintech marketing or a strong understanding of capital markets will set you apart. Familiarity with digital marketing tools and platforms is a plus, as is a proven track record of managing successful marketing campaigns that have resulted in measurable growth. You are comfortable working in a fast-paced environment and can adapt to changing market conditions while maintaining a strategic focus.

What you'll do

In this role, you will own the institutional demand generation strategy, designing and executing marketing programs that effectively engage institutional financial audiences. You will lead initiatives that drive brand credibility and revenue expansion, ensuring that marketing efforts align with the company's growth objectives. Collaborating with cross-functional teams, you will develop content and communications that articulate Clear Street's value proposition to institutional investors. You will analyze market trends and performance metrics to refine marketing strategies and improve campaign effectiveness. Your leadership will be crucial in building a high-performance marketing team that thrives on collaboration and innovation. You will also be responsible for establishing key performance indicators to measure the success of demand generation efforts and report on results to stakeholders.

What we offer

At Clear Street, you will be part of a forward-thinking organization that is modernizing the brokerage ecosystem. We offer a dynamic work environment where collaboration and innovation are encouraged. You will have the opportunity to work with a talented team of professionals dedicated to building a cutting-edge financial services platform. We believe in investing in our employees' growth and development, providing opportunities for continuous learning and career advancement. Our commitment to diversity and inclusion ensures that every team member's voice is heard and valued. Join us in shaping the future of capital markets and making a meaningful impact in the financial services industry.