Sr. Product Marketing Manager II

Who you are

You have a strong background in product marketing, ideally with experience in technology or IoT sectors — you understand how to position products effectively in a competitive landscape and can articulate complex concepts in a relatable way. You are a strategic thinker who thrives on crafting narratives that resonate with diverse audiences, particularly operational and safety leaders. Your ability to blend customer empathy with technical depth allows you to create compelling marketing strategies that drive product adoption and engagement. You are comfortable working in a fast-paced environment and can manage multiple projects simultaneously while maintaining a focus on quality and results. You have a proven track record of successful go-to-market execution and are skilled at collaborating with cross-functional teams to achieve shared goals. You are passionate about leveraging data to inform your marketing strategies and decisions, ensuring that your efforts are aligned with customer needs and market trends.

What you'll do

In this role, you will lead the go-to-market strategy for Samsara's AI safety portfolio, which includes innovative AI-powered camera hardware and intelligent driver safety workflows. You will work closely with product management, engineering, and sales teams to develop and execute marketing plans that drive product awareness and adoption. Your responsibilities will include crafting compelling messaging and positioning for the AI safety products, ensuring that they resonate with target audiences. You will analyze market trends and customer feedback to refine marketing strategies and identify new opportunities for growth. You will also develop marketing collateral, including presentations, case studies, and digital content, to support sales efforts and enhance customer engagement. Collaborating with the sales team, you will provide training and resources to ensure they are equipped to effectively communicate the value of the AI safety solutions. You will monitor and report on the performance of marketing initiatives, using data to optimize campaigns and drive continuous improvement. Your role will be pivotal in shaping how Samsara brings safety innovations to market and in defining the future of physical operations.

What we offer

Samsara offers a dynamic work environment where you can make a significant impact on the future of physical operations. You will have the autonomy to drive your projects and the support of a talented team dedicated to innovation and excellence. We provide competitive compensation and benefits, including opportunities for professional development and growth within the company. Join us in our mission to improve the safety, efficiency, and sustainability of physical operations across various industries. We encourage you to apply even if your experience doesn't match every requirement — we value diverse perspectives and backgrounds.