CRM Content Manager B2C (x/f/m) - Befristet

Who you are

You have a strong background in content management and CRM strategies, particularly in the B2C sector. Your experience includes planning and creating high-quality content that resonates with target audiences. You are skilled in collaborating with cross-functional teams, including design, product, and SEO, to ensure a cohesive brand message. You understand the importance of data-driven decision-making and have experience analyzing CRM performance to optimize content strategies. You are proactive in your approach and are comfortable working with various stakeholders to achieve common goals. You believe in the power of effective communication and are passionate about creating content that informs and inspires.

What you'll do

In this role, you will be responsible for the planning, creation, and optimization of targeted CRM communications. You will develop content for newsletters, push notifications, and landing pages, ensuring that messages are clear and impactful. You will collaborate closely with interdisciplinary teams to maintain a consistent and brand-compliant approach to content. Your role will involve analyzing CRM performance metrics to continuously improve content effectiveness. You will also work with stakeholders from B2C, B2B, and social media to ensure successful content deployment. Additionally, you will support the creation of B2B2C content for social media channels, contributing to the overall marketing strategy.

What we offer

At Doctolib, you will be part of a mission-driven team focused on digitalizing healthcare. We offer a supportive work environment where your contributions will directly impact our brand and customer engagement. You will have opportunities for professional growth and development, working alongside talented individuals who share your passion for content and communication. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.