Empowering businesses with seamless cross-border payments
Airwallex, founded in 2015 and headquartered in Fitzrovia, London, is a leading fintech company specializing in cross-border payments and foreign exchange solutions. With a valuation exceeding $5 billion, Airwallex has raised $1.2 billion in funding and serves over 20,000 corporate customers, provid...
Employees enjoy a flexible work environment with 3 months of 'work from anywhere' policy each year, along with on-site meals and snacks to enhance wor...
Airwallex fosters a culture focused on simplifying global financial transactions for businesses, aiming to disrupt traditional banking with competitiv...
Airwallex • SG - Singapore
Airwallex is seeking a Manager, Content Marketing to lead their content strategy and drive user engagement. You'll work with tools like Contentful and Google Analytics to optimize content performance. This role requires strong expertise in content marketing and SEO.
You have 5+ years of experience in content marketing, with a proven track record of developing and executing successful content strategies that drive engagement and conversion. Your expertise in SEO and analytics allows you to create data-driven content that resonates with target audiences. You are a collaborative team player who thrives in a fast-paced environment, and you possess excellent communication skills that enable you to articulate ideas clearly and effectively. You are comfortable using various content management systems, particularly Contentful, and you have a strong understanding of how to leverage Google Analytics to measure content performance and inform future strategies. You are passionate about storytelling and understand how to craft compelling narratives that align with brand objectives.
Experience in the fintech or payments industry is a plus, as is familiarity with digital marketing tools and platforms. You are proactive in seeking out new trends and best practices in content marketing, and you are eager to apply innovative approaches to your work. A background in project management will help you coordinate cross-functional initiatives effectively.
In this role, you will lead the content marketing efforts at Airwallex, developing a comprehensive content strategy that aligns with the company's goals and objectives. You will collaborate with various teams, including product, sales, and design, to create engaging content that educates and informs our audience about our products and services. You will oversee the production of high-quality content across multiple channels, including blogs, social media, and email campaigns, ensuring consistency in messaging and branding. You will analyze content performance metrics using Google Analytics to refine strategies and optimize future content initiatives. Additionally, you will manage a team of content creators, providing guidance and support to help them grow and succeed in their roles. You will stay up-to-date with industry trends and best practices, continuously seeking ways to enhance our content marketing efforts and drive user engagement.
At Airwallex, you will be part of a dynamic and innovative team that is transforming the global payments landscape. We offer competitive compensation and benefits, along with opportunities for professional growth and development. You will have the chance to work with some of the brightest minds in the industry, tackling complex challenges and making a real impact on our business. Our culture values collaboration, creativity, and a commitment to excellence, and we encourage you to bring your unique perspective to the team. Join us in our mission to empower businesses worldwide with our cutting-edge financial solutions.
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