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Google • Warsaw, Poland
Google is seeking a Head of Marketing for Central Europe to lead customer relationship development and team management. You'll work with Google Ads and Google Analytics to drive marketing strategies. This role requires 15 years of experience in digital marketing and team leadership.
You have a Bachelor's degree or equivalent practical experience, along with 15 years of experience in customer relationship development within the digital media or digital marketing/advertising solutions space. Your background includes at least 8 years of experience leading, mentoring, and developing teams, showcasing your ability to foster a collaborative environment. You possess a deep understanding of media industry issues, which allows you to advance Google's forward-looking strategies in the marketplace. Your creative and performance-minded thinking enables you to align resources and direction effectively across multiple stakeholders. You are familiar with offline media, Brand Lift, and marketing measurement techniques, including offline measurement, MMM, MTA, and attribution. Your excellent written and verbal communication skills, combined with strong business judgment, allow you to present data-driven strategies to C-Level and executive audiences.
Experience with Google advertising products such as Google Ads, Google Analytics, and Google Marketing Platform is highly preferred. You have a proven track record of using data to drive strategy and business action, making you an asset in any marketing leadership role.
As the Head of Marketing for Central Europe, you will be responsible for developing and executing marketing strategies that drive customer engagement and business growth. You will lead a team dedicated to supporting customers across Google's Ad products stack, ensuring they maximize the value of their advertising investments. Your role will involve collaborating with various stakeholders to influence and align resources towards common objectives. You will utilize your keen sense of prioritization to deliver measurable business results, achieving quarterly goals and growth objectives for multiple segments at the cluster and market level. You will enable your team to problem-solve for customer lifetime value by fulfilling business and marketing objectives, fostering a “team first” culture internally while nurturing business partnerships.
At Google, we provide a dynamic work environment that encourages innovation and collaboration. You will have the opportunity to work with some of the brightest minds in the industry, contributing to projects that have a significant impact on the digital marketing landscape. We offer competitive compensation and benefits, along with opportunities for professional growth and development. Join us in shaping the future of digital marketing in Central Europe.
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