Product Marketing Lead

Who you are

You have a strong background in product marketing, with experience in refining positioning and messaging across various products and customer segments. Your expertise in competitive intelligence and market research allows you to inform product direction and go-to-market strategies effectively. You thrive in collaborative environments, working closely with cross-functional teams to translate technical capabilities into compelling narratives that resonate with customers.

You understand the importance of data-driven decision-making and have a knack for analyzing customer insights to drive product strategy. Your ability to communicate complex ideas clearly and persuasively makes you an asset in any team setting. You are passionate about helping brands optimize their marketing efforts and maximize growth through innovative solutions.

Desirable

Experience in the analytics or advertising technology space is a plus, as is familiarity with causal inference-based econometric models. You are comfortable working with technical teams and can bridge the gap between marketing and product development. A background in working with high-growth startups or established tech companies will help you navigate the fast-paced environment at Haus.

What you'll do

In this role, you will refine Haus’ positioning, messaging, and narrative across all products and customer segments. You will conduct competitive intelligence and market research to inform product direction and go-to-market strategy. Partnering closely with Product, Engineering, and Science teams, you will influence roadmap priorities and translate technical capabilities into compelling marketing strategies. Your work will directly impact how Haus communicates its value proposition to clients and stakeholders.

You will be responsible for developing marketing materials that effectively convey the benefits of Haus’ incrementality platform. This includes creating case studies, white papers, and presentations that highlight the success of Haus’ clients. You will also collaborate with the sales team to ensure they have the tools and resources needed to effectively sell Haus’ products.

What we offer

At Haus, you will be part of a dynamic team that is committed to making high-quality decision science accessible to businesses of all sizes. We offer a collaborative work environment where diverse perspectives are valued, and everyone is encouraged to bring their authentic selves to work. You will have the opportunity to work with leading brands and contribute to innovative solutions that optimize billions in ad spend worldwide. We believe in fostering a culture of inclusivity and empowerment, where your contributions will be recognized and celebrated.