Amazon Global Selling (AGS) in China is responsible for recruiting local business to sell on Amazon’s 20 overseas marketplaces, and supporting local Sellers’ success and growth on the Amazon.
We’re now seeking a customer-centered, data-driven, deadline-oriented product marketing manager to drive Transparency business awareness and adoption. In this role, you will dive deep into Brand Owner behavior, partner with internal marketing and business team as well as external resources in the regions; and leverage online and offline marketing activities to raise product awareness and generate demand.
Key Responsibilities:
·Define and own product positioning, messaging, and value proposition that resonates with target audiences.
· Develop annual and quarterly marketing plans aligned with business objectives.
· Create compelling launch materials including sales enablement, Seller presentations, and marketing collateral
· Analyze marketing data and generate actionable insights to drive product and marketing decisions
·Partner closely with PM, business team, and other marketing teams
· Lead cross-functional initiatives to drive product demand gen
About the team
- 5+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels- Experience managing external partners to develop marketing programs
- Experience presenting ideas to various levels of an organization to gain support for initiatives
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
