Senior Direct IO Manager

Who you are

You have a proven track record in digital media planning and activation, with a strong emphasis on premium publisher partnerships and sponsorships. Your strategic mindset allows you to drive integrated display and video strategies while collaborating closely with programmatic teams. You excel in fast-paced environments and thrive on collaboration, bringing a strong point of view to elevate partnerships and challenge the norm in pursuit of brand-building outcomes.

With a deep understanding of both digital and traditional media, you can guide selective traditional media executions such as Linear, OOH, and Audio, ensuring they complement broader strategies. You are passionate about cultivating talent and modern media craft, and you believe that great work is only possible with great people. Your leadership style fosters an inclusive work environment where team members feel supported and empowered.

Desirable

Experience in managing high-impact partnerships and custom content programs is a plus. Familiarity with the latest trends in digital media and a strong network within the industry will enhance your ability to succeed in this role.

What you'll do

As the Senior Direct IO Manager, you will architect and oversee innovative digital activations that push brands forward. You will be the day-to-day client lead, ensuring that all media strategies align with client objectives and deliver measurable results. Your role will involve collaborating with various teams to create high-impact partnerships and custom content programs that resonate with target audiences.

You will drive the development of integrated media strategies that leverage both digital and traditional channels, ensuring a holistic approach to brand experiences. Your ability to analyze data and derive insights will be crucial in optimizing campaigns and enhancing performance. You will also be responsible for mentoring and developing team members, fostering a culture of continuous learning and improvement.

What we offer

At Wpromote, we prioritize a strong work-life balance and offer a range of benefits to support our employees at every stage of their careers. As a recognized Best Place to Work by Ad Age and Glassdoor, we are committed to building a better, more inclusive work environment. You will have the opportunity to work with a talented team of professionals who are dedicated to pushing the boundaries of digital marketing.

We encourage you to apply even if your experience doesn't match every requirement. Join us in leading meaningful innovation in the digital media landscape.