Senior Product Manager, Campaign Operations

Who you are

You have over 3 years of experience in product management, particularly in campaign operations or marketing. You possess a strong understanding of campaign lifecycle management and have a proven track record of optimizing campaign performance through data-driven strategies. Your collaborative nature allows you to work effectively with cross-functional teams, including business development and local market managers, ensuring that campaigns are executed flawlessly. You are adept at monitoring and evaluating campaign performance metrics, using insights to refine strategies and improve conversion rates. Your analytical skills enable you to enhance user experience and backend systems, driving inbound traffic effectively. You are committed to operational excellence and have experience in designing and implementing product operational processes that enhance efficiency and risk management.

Desirable

Experience in the crypto or fintech industry is a plus, as is familiarity with decentralized applications (dApps). You are comfortable working in a fast-paced environment and can adapt to changing priorities. A background in data analysis or marketing analytics tools would be beneficial, as would experience in user experience design principles. You are a proactive problem solver who thrives on challenges and is eager to contribute to the foundational product infrastructure of campaign operations.

What you'll do

In this role, you will be responsible for planning and coordinating campaign-related marketing initiatives. You will collaborate closely with business development teams and local market managers to ensure effective execution of campaigns. Your role will involve monitoring and evaluating the performance of campaigns, using data to optimize settings and improve conversion rates. You will also focus on enhancing user experience and backend systems to attract more inbound traffic. Daily execution of campaigns will be a key part of your responsibilities, requiring close collaboration with both technical and business teams to ensure operational excellence. Additionally, you will strengthen and improve the foundational product infrastructure of the campaign lifecycle, designing and refining operational processes to enhance efficiency, accuracy, and risk management.

What we offer

At OKX, you will be part of a leading crypto exchange that is reshaping the future of finance. We offer a friendly, rewarding, and diverse work environment where shared values drive our culture. You will have the opportunity to work with a talented team dedicated to innovation and excellence in the crypto space. We encourage you to apply even if your experience doesn't match every requirement, as we value curiosity and a growth mindset. Join us in contributing to a future where crypto empowers individuals and institutions alike.