
Invest in football players, secure their future
CRED is a fintech startup based in Knightsbridge, London, that enables fans to invest in football players by buying and selling shares. With $5.2 million in seed funding, CRED partners with athletes from top leagues like the Premier League, La Liga, and Bundesliga, providing them with upfront capita...
CRED offers equity options for employees, a flexible PTO policy, and opportunities for remote work, fostering a supportive environment for personal an...
CRED's culture is centered around empowering athletes through innovative financial solutions, promoting a strong focus on investment education and fin...

CRED • bengaluru
CRED is seeking a Lead Product Manager for their utility bill payments category to drive strategy and growth. You'll collaborate with product, engineering, and compliance teams to enhance user engagement. This role requires strong leadership and strategic thinking skills.
You have a proven track record in product management, particularly in leading strategic initiatives that drive significant growth. Your experience includes managing P&L and developing strategies that enhance user engagement and retention. You understand the importance of building a community around trust and financial responsibility, aligning with CRED's mission to reward good financial behavior.
You possess excellent collaboration skills, enabling you to work effectively with cross-functional teams, including product, engineering, and compliance. Your ability to translate complex strategies into actionable plans is key to your success. You are data-driven, using metrics to inform decisions and optimize user experiences.
You are passionate about creating habit-forming products that resonate with users. Your understanding of user behavior and market trends allows you to identify opportunities for growth and innovation. You thrive in environments that encourage creativity and strategic thinking, and you are committed to building a resilient and scalable business.
Experience in the fintech or payments industry would be a plus, as would familiarity with compliance and regulatory frameworks. You are comfortable navigating the complexities of building a product that balances user needs with business objectives.
As the Lead Product Manager for utility bill payments at CRED, you will own the end-to-end strategy for this critical engagement category. Your primary goal is to achieve step-change growth, scaling the category by 2-3 times through innovative strategies that make utility payments and recharges a seamless experience for users. You will work closely with various teams to define the future roadmap and ensure that the execution aligns with CRED's vision.
You will analyze user data and market trends to identify opportunities for enhancing the product offering. Your role involves setting clear objectives and key results (OKRs) that drive team performance and user engagement. You will lead initiatives that focus on maximizing active transacting members while minimizing costs, ensuring a sustainable growth trajectory.
Collaboration is key in this role; you will partner with engineering to develop features that enhance user experience and with compliance to ensure that all operations meet regulatory standards. You will also engage with external ecosystem partners to expand CRED's reach and capabilities in the utility payments space.
Your leadership will foster a culture of innovation and accountability within your team. You will mentor and guide team members, helping them to develop their skills and contribute to the overall success of the category. You will be responsible for communicating progress and insights to stakeholders, ensuring alignment across the organization.
At CRED, you will be part of a mission-driven organization that values trust and integrity. We offer a collaborative work environment where your ideas and contributions are valued. You will have the opportunity to work with a talented team of professionals who are passionate about creating impactful products.
We provide competitive compensation and benefits, along with opportunities for professional growth and development. You will be encouraged to pursue your goals and take ownership of your projects, contributing to a culture of excellence and innovation. Join us in building a community that rewards good financial behavior and fosters trust among its members.
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