Campaign Manager CRM (m/f/d)

Who you are

You are an experienced Campaign Manager with a proven track record in managing email campaigns. You understand the intricacies of customer relationship management and have successfully executed campaigns that drive engagement and growth. Your analytical skills allow you to monitor KPIs and deliverables effectively, ensuring that each campaign is tailored to meet the needs of the target audience. You thrive in collaborative environments, working closely with cross-functional teams to create impactful marketing strategies.

You possess a strong understanding of the customer journey and can design campaigns that resonate with diverse audiences. Your creativity shines through in your ability to conceptualize and build high-performing email campaigns, from ideation to execution. You are detail-oriented, ensuring that every aspect of the campaign is executed flawlessly, and you are adept at using data to inform your decisions and optimize future campaigns.

Desirable

Experience with CRM tools and email marketing platforms is a plus. Familiarity with data analysis and segmentation strategies will enhance your ability to create personalized experiences for customers. You are passionate about marketing and continuously seek to improve your skills and knowledge in the field.

What you'll do

In this role, you will be responsible for the planning, execution, and analysis of CRM campaigns, particularly through email. You will work closely with data analysts to identify target audiences and understand their needs, ensuring that campaigns are tailored to drive engagement and conversion. You will oversee the entire campaign process, from concept development to testing and reporting, ensuring that all campaigns meet performance goals.

You will collaborate with creative teams to develop compelling content and design for email campaigns, ensuring that they align with the overall marketing strategy. Your role will involve monitoring campaign performance, analyzing results, and making data-driven recommendations for future campaigns. You will also be responsible for maintaining the integrity of the customer database and ensuring compliance with data protection regulations.

What we offer

At RAPP, we celebrate diversity and believe that it enhances our collective performance. You will have access to professional development opportunities, including a comprehensive LinkedIn Learning catalog with over 20,000 courses. We offer a supportive work environment that prioritizes employee well-being and fosters personal growth. Join us in shaping the future of precision marketing and making authentic connections with customers.