The friendly ride-sharing alternative to Uber
Lyft, headquartered in San Francisco, CA, is a leading ride-sharing company focused on improving transportation experiences in the U.S. and Canada. With over 100 million rides completed and $4.9 billion raised in funding, Lyft aims to provide a more reliable and environmentally friendly alternative ...
Lyft offers a comprehensive benefits package including unlimited paid time off for salaried employees, 15 days PTO for hourly team members, and 18 wee...
Lyft fosters a culture focused on reliability and friendliness, positioning itself as a greener alternative to Uber. The company emphasizes local oper...
Lyft • San Francisco, CA
Lyft is seeking a Partner Marketing Manager to lead marketing efforts for consumer-facing partnerships. You'll develop comprehensive marketing strategies and leverage customer insights to drive partnership success. This role requires experience in marketing operations and analytics.
You have 5+ years of experience in marketing, particularly in partnership marketing or related fields. You possess a strong understanding of customer insights and how to leverage them to create effective marketing strategies. Your analytical skills are top-notch, allowing you to monitor and analyze performance metrics effectively. You are a strategic thinker who can tackle ambiguous problems and work collaboratively with cross-functional teams. You have a proven track record of driving partnership awareness and engagement, and you understand the competitive landscape in the consumer market. You are results-driven and passionate about creating rewarding experiences for customers.
Experience in the transportation or tech industry is a plus. Familiarity with financial services, food delivery, or travel rewards partnerships will give you an edge. You are comfortable using various marketing tools and platforms to optimize initiatives and measure campaign effectiveness.
In this role, you will be responsible for creating and executing comprehensive marketing strategies that align with business objectives. You will work closely with cross-functional teams, including Strategic Business Development, Product, Research, and Design, to shape partner strategy. Your role will involve activating partnerships to drive awareness, acquire new riders, and engage existing ones. You will monitor and analyze performance metrics, using insights to inform your marketing approach and optimize initiatives. You will be the voice of the customer, ensuring that both Lyft's riders and partners' customers are at the forefront of your strategies. You will tackle ambiguous problems with a strategic mindset, ensuring that all marketing efforts are data-driven and effective.
Lyft offers a competitive salary range of $118,000 - $147,500, not including potential equity offerings, bonuses, or benefits. You will have the opportunity to work in a collaborative environment where your contributions directly impact the success of our partnerships. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds. Join us in making every ride more rewarding for our customers.
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