Senior Organic Growth Manager (Hybrid)

Who you are

You have 5+ years of experience in organic growth marketing, with a strong focus on SEO and site performance. You understand the nuances of customer problems and product positioning, and you are excited about leveraging AI in search strategies. Your strategic mindset allows you to think beyond traditional SEO, integrating emerging GEO strategies into your work. You thrive in collaborative environments, working closely with technical teams and content creators to drive results. You are data-driven, using analytics to inform your decisions and track the success of your initiatives. You are passionate about helping small businesses succeed and are eager to make a real impact through your work.

Desirable

Experience with community building on platforms like Reddit is a plus, as is familiarity with partner co-marketing strategies. You have a keen interest in the evolving landscape of search and are always looking for innovative ways to enhance organic growth. Your ability to communicate effectively with cross-functional teams will be key to your success in this role.

What you'll do

In this role, you will own the organic growth strategy for Homebase, focusing on site performance and SEO. You will collaborate with the web team to drive industry-leading site performance, ensuring that all technical aspects are optimized for search engines. You will develop and implement on-page SEO strategies that enhance visibility and drive traffic. Additionally, you will build and nurture a community on Reddit, engaging with users to foster brand loyalty and awareness. Your role will also involve managing offsite link building and citation strategies to improve domain authority. You will work closely with the product marketing team to align organic growth initiatives with overall marketing goals, ensuring that your strategies contribute to revenue growth. You will track and analyze performance metrics, using data to refine your strategies and report on success to stakeholders.

What we offer

At Homebase, you will be part of a bold and fast-moving team dedicated to supporting small businesses. We offer a collaborative work environment where every team member is encouraged to raise the bar and celebrate wins together. You will have the opportunity to make a significant impact on our organic presence and help shape the future of our marketing strategies. We value diversity and are committed to creating an inclusive workplace where everyone can thrive. Join us in building unstoppable teams and driving real-world impact for small businesses.