Strategic Partner Marketing Lead

Who you are

You have a proven track record in strategic marketing, particularly in managing partnerships that drive business growth. With at least 5 years of experience in a marketing role, you understand how to develop and execute marketing strategies that resonate with diverse audiences. You are adept at collaborating with cross-functional teams and have a knack for localizing global strategies to fit regional needs. Your analytical mindset allows you to measure the effectiveness of marketing initiatives and adjust tactics accordingly. You thrive in a fast-paced environment and are comfortable taking calculated risks to achieve ambitious goals. You are passionate about building strong relationships with partners and stakeholders, ensuring that all parties are aligned and working towards common objectives.

What you'll do

As the Strategic Partner Marketing Lead at Qualtrics, you will be responsible for developing and implementing marketing strategies that enhance our partnerships with key global ecosystem partners. You will work closely with regional marketing leads to ensure that our marketing efforts are localized and impactful. Your role will involve conducting market research to identify trends and opportunities within the partnership landscape, allowing you to craft compelling narratives that highlight the value of our partnerships. You will also oversee the execution of marketing campaigns, ensuring that they are delivered on time and meet the established objectives. Collaboration will be key, as you will partner with various teams, including product, sales, and customer success, to align marketing efforts with overall business goals. You will regularly analyze campaign performance and provide insights to optimize future initiatives. Your leadership will be crucial in fostering a culture of innovation and collaboration within the marketing team, encouraging team members to share ideas and best practices.

What we offer

At Qualtrics, we believe in taking care of our employees. We offer a comprehensive benefits package that includes medical, dental, and vision coverage, as well as life and disability insurance. Our 401(k) plan comes with a match to help you save for the future. We also provide generous paid time off, wellness reimbursement, and mental health benefits. Additionally, you will have the opportunity to earn bonuses and restricted stock units as part of your compensation package. Our work environment is designed to foster growth and development, and we encourage you to take advantage of the resources available to you. Join us in our mission to bring humanity, connection, and empathy back to business.