
Empowering ownership through innovative equity management
Carta, headquartered in Union Square, San Francisco, CA, is a leading fintech company specializing in equity management for startups. With over $1.1 billion raised in Series F funding, Carta serves more than 20,000 companies, including high-profile clients like Lyft and other innovators. The company...
Carta provides a range of benefits including 401K matching, fertility coverage, parental leave, mental health support, and a unique Carta Business Sch...
Carta's culture is centered around innovation and ownership, with a focus on simplifying equity management for startups. The company values transparen...

Carta • New York, NY; San Francisco, CA
Carta is hiring a Marketing Manager focused on LP Portfolio Analytics to drive demand generation strategies for their LP audience. You'll collaborate with various teams to enhance marketing efforts. This role requires experience in demand generation.
You have a strong background in marketing, particularly in demand generation strategies, and you understand the nuances of engaging with limited partners in the private equity and venture capital sectors. Your experience includes collaborating with cross-functional teams to develop and execute marketing campaigns that resonate with target audiences. You are data-driven and can analyze marketing performance metrics to optimize strategies effectively. You thrive in a fast-paced environment and are passionate about leveraging technology to enhance marketing efforts. You possess excellent communication skills, enabling you to articulate complex ideas clearly and persuasively to various stakeholders. You are adaptable and open to learning, always seeking to improve your skills and knowledge in the marketing domain.
As a Marketing Manager at Carta, you will be responsible for developing and executing demand generation strategies tailored to our LP audience. You will collaborate with product, sales, and analytics teams to create impactful marketing campaigns that drive engagement and conversion. Your role will involve analyzing market trends and customer insights to inform your strategies and ensure alignment with business objectives. You will manage marketing projects from conception to execution, ensuring timely delivery and adherence to brand guidelines. You will also track and report on the performance of marketing initiatives, using data to refine and enhance future campaigns. Your contributions will play a crucial role in shaping the marketing landscape for Carta's innovative software solutions in the private capital markets.
At Carta, you will join a dynamic team that is committed to transforming the private capital markets through innovative technology. We offer a collaborative work environment where your ideas and contributions are valued. You will have access to professional development opportunities to enhance your skills and advance your career. Our competitive compensation package includes benefits that support your well-being and work-life balance. Join us in our mission to unlock the power of equity ownership for more people in more places.
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