Director of Product Marketing

Who you are

You have a proven track record in product marketing, ideally with experience in AI or technology sectors. Your ability to craft narratives that resonate with both technical and executive audiences sets you apart. You thrive in collaborative environments and are motivated by the mission to push the boundaries of technology. You understand the nuances of marketing complex products and can effectively communicate their value propositions. Your experience includes working closely with product teams to align marketing strategies with product development. You are comfortable engaging with developers and C-suite executives alike, ensuring that messaging is tailored to the audience's needs. You are passionate about innovation and are eager to contribute to a company that is redefining video understanding and multimodal AI.

Desirable

Experience in the AI or tech industry is a plus, as is familiarity with video technology. You may have a background in communications or a related field, which enhances your ability to convey complex ideas simply and effectively. A strong network within the tech community can also be beneficial as you drive marketing initiatives.

What you'll do

In this role, you will be the bridge between our cutting-edge research and the market, translating complex AI technology into clear, compelling narratives. You will work closely with product teams to understand the intricacies of our offerings and develop marketing strategies that highlight their unique benefits. Your responsibilities will include creating marketing materials, leading product launches, and developing campaigns that resonate with our target audiences. You will analyze market trends and customer feedback to refine messaging and ensure alignment with business goals. Collaborating with cross-functional teams, you will help shape the overall marketing strategy and contribute to the company's growth objectives. You will also represent TwelveLabs at industry events and conferences, showcasing our innovations and building relationships with key stakeholders.

What we offer

At TwelveLabs, you will be part of a dynamic and inclusive culture that values innovation and collaboration. We offer comprehensive health, dental, and vision benefits, along with a flexible PTO policy that supports work-life balance. Our office is closed during the week of Christmas and New Year's, allowing you to recharge during the holidays. We also provide VISA support for eligible employees, ensuring that our team is diverse and inclusive. Join us as we revolutionize the way we interact with and analyze media, and make a meaningful impact in the world of AI.