GIS Industry Solutions Specialist - National Mapping and Charting

Who you are

You have a strong background in the National Mapping and Charting industry, with experience in crafting and executing marketing campaigns that align with targeted goals and objectives. Your ability to research and report on financial and technological factors affecting the market sets you apart. You thrive in collaborative environments, working closely with internal stakeholders to define and measure marketing plans effectively.

Your experience includes managing campaign tactics and internal communications, ensuring that all efforts contribute to integrated campaign success. You are skilled in creating collateral such as blogs, white papers, and articles, and you understand the importance of aligning marketing strategies with sales and product development teams. Your ability to track campaign progress and proactively steer activities demonstrates your commitment to achieving results.

Desirable

You have a proven track record of collaborating across various teams, including marketing, sales, and professional services, to identify industry-specific solutions and develop compelling offers. Your strategic thinking and industry positioning efforts have been validated by both internal and external experts, showcasing your ability to lead initiatives that resonate within the National Mapping and Charting sector.

What you'll do

In this role, you will leverage your industry expertise to create, manage, and execute marketing campaigns that support Esri's objectives in National Mapping and Charting. You will be responsible for developing and maintaining strong relationships with key internal teams, ensuring that all marketing efforts are aligned and effective. Your role will involve researching market trends and collaborating with industry managers to identify specific requirements for industry solutions.

You will also be tasked with tracking the progress of campaigns at every step, working closely with both internal and external customers to ensure that activities are directed towards achieving success. Your ability to evaluate and lead strategic positioning efforts will be crucial in gaining validation from experts in the field. You will play a key role in the development of marketing plans that encompass conferences, trade shows, webinars, and other promotional activities.

What we offer

Esri is committed to fostering a collaborative and innovative work environment where your contributions will have a significant impact on the success of our marketing initiatives. You will have the opportunity to work with a diverse team of professionals who are dedicated to advancing the National Mapping and Charting industry. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.

Join us at Esri, where your expertise will help shape the future of mapping and charting solutions. We offer competitive compensation and benefits, along with opportunities for professional growth and development within the organization.