Are you interested in building the future of e-commerce delivery? Do you want to be a part of team establishing the next big B2B initiative? Our team is changing the way we interact with customers around the globe and building new, emerging businesses in shipping to solve some of the biggest logistical opportunities facing not just Amazon, but the entire transportation industry.
We are building a Marketing Operations Center of Excellence to support Amazon Shipping and Amazon Freight, two high-growth externalized transportation businesses. As a Senior MarTech Product Manager – Data & Insights, you will play a critical role in establishing and scaling marketing analytics, attribution models, and reporting frameworks to drive data-driven decision-making.
You are the ideal candidate if you can:
• Develop and execute a marketing data strategy that enables advanced analytics, attribution modeling, and performance tracking.
• Collaborate with global marketing, BI, and business analytics teams to define and implement scalable reporting frameworks and measurement solutions.
• Leverage automation to improve marketing efficiency, reduce manual reporting efforts, and enhance data accuracy.
• Analyze and optimize marketing performance across channels, providing insights that influence campaign strategy and investment decisions.
• Work cross-functionally with marketing, product, and engineering teams to integrate marketing technology solutions that enhance data visibility and usability.
• Drive innovation in marketing measurement by evaluating and implementing new tools, technologies, and methodologies
Key job responsibilities
• Define and execute a marketing data strategy to enable advanced analytics, attribution modeling, and performance tracking.
• Design and manage attribution models to measure the impact of multi-channel campaigns.
• Build and enhance reporting frameworks that provide actionable insights to marketing teams.
• Develop dashboards and automated reporting solutions using tools like Tableau, Adobe Analytics, SQL, and QuickSight.
• Collaborate with BI and Business Analytics teams to ensure alignment on data methodologies.
• Identify opportunities to automate reporting and analytics processes, improving efficiency and scalability.
• Work closely with global marketing teams, product teams, and business stakeholders to align on data needs and insights.
• Partner with engineering and technology teams to integrate marketing analytics into MarTech platforms.
• Provide data-driven recommendations to improve campaign performance, customer engagement, and ROI.
• Develop testing frameworks (A/B, multivariate) to optimize marketing tactics and messaging.
• Assess, recommend, and implement new data tools and analytics platforms to enhance marketing measurement capabilities.
• Stay updated on industry trends, emerging technologies, and best practices in marketing analytics.
• Translate complex data insights into clear, actionable recommendations for marketing leaders.
• Present findings, trends, and forecasts to leadership and cross-functional teams to support informed decision-making.- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience using Microsoft Excel to manipulate and analyze data
- Experience with central sales tools (e.g. Salesforce) and/or marketing automation systems (e.g. Pardot/Marketo), including setting up end-to-end Marketing Automation data flows
- Familiarity with SQL; experience with analytical tools such as Quicksight and ability to dive deep into and create metrics and reporting- Motivated self-starter who flourishes with working in ambiguous, complex and challenging environments of a rapidly evolving business
- Ability to manage multiple parallel projects, balance competing priorities, and meet tight timelines
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit
https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
