The Amazon Marketplace is a critical part of the Amazon ecosystem which offers millions of sellers the opportunity to build and grow their business using Amazon’s reach and expertise. Sellers are our customers and we help them to sell their products to hundreds of millions of customers world-wide. We are looking for a talented marketer to join our diverse EU Seller Marketing team in Europe and deliver best in class website experience and digital engagement for Selling Partners.
Key job responsibilities
In this role, you will have the opportunity to lead new seller facing marketing frameworks. You will be responsible for developing a strategy for acquiring high potential sellers in specific seller cohorts leveraging variety of marketing channels. You will work with leadership, internal teams, functional channel owners, finance and agencies to define channel strategy, objectives and detailed execution roadmaps. You will get to develop unique content in different formats (written, video, interactive, AI). You will get to operate growth marketing channels such as paid search, organic search, lead generation from internal and external referral sources. You will establish what success looks like and drive the strategic roadmap of solutions to unlock growth, while also measuring and iterating as needed. You will work with multiple stakeholders to invent, test and roll-out new ideas touching multiple parts of the seller experience. You will have strong communication skills to lead executive interactions and to influence a broad set of technical and non-technical stakeholders.
We are looking for someone to develop a healthy obsession with extracting patterns from ambiguous and voluminous amounts of data to provide recommendations and the implementation of interesting communication campaigns. The successful candidate will be a self-starter comfortable with rolling up the sleeves to deal with ambiguity, show strong attention to detail, display high-caliber analytical ability and will be at ease working in a fast-paced environment. You must also enjoy being a creative contributor and thrive working in a start-up like environment.
The position is based in Luxembourg, covering the Europe region.
About the team
The EU Selling Partner Marketing team drives New Seller acquisition and life-cycle communication at scale. We generate demand at very top of the funnel and directly engage with new and existing Sellers as they sign-up, setup their accounts, list their products and start selling (see sell.amazon.co.uk).- University degree in business, marketing or similar related field.
- 5+ years of digital marketing experience, strong intuition for good customer experience and messaging.
- Strong analytical skills, demonstrated ability to leverage complex data, including customer research and customer feedback, to develop marketing and conversion strategies.
- Experience with developing, executing, and analyzing Digital marketing campaigns including paid search, paid social, organic search.
- Strong program management skills and ability to independently lead a marketing program from start to finish.
- Experience with content development, creative design and features to increase conversion rates.
- Process-oriented mindset with experience working with and managing external agencies/resources.
- Comfortable with 'hands-on' management of tasks, and proven ability to manage multiple, contending priorities simultaneously.
- Experience with tools like Google Analytics, Adobe Analytics etc. to understand visitor behavior in order to provide recommendations for decision making and future plans.
- Strong communication skills, high standard of verbal and written proficiency (English) with the ability to write creative copy.
- MS Office: Word & Excel proficiency- Further Qualifications would be a plus...
- Experience with E-Commerce
- MBA from a top tier school
- Fluency in additional languages such as: German, French, Italian, Spanish, Dutch, Swedish or Polish.
- Experience using SQL to pull data and metrics to deliver reports
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