Global IaaS solutions for your business needs
Leaseweb, headquartered in Amsterdam, is a prominent Infrastructure-as-a-Service (IaaS) provider with a global network that serves over 17,000 customers in more than 150 countries. The company offers a diverse range of services including dedicated servers, content delivery network (CDN), cloud hosti...
Leaseweb offers competitive salaries, equity options, flexible remote work policies, and generous PTO. Employees also benefit from a learning budget t...
Leaseweb fosters a culture of innovation and customer-centricity, emphasizing collaboration across teams. The company values transparency and encourag...
Leaseweb • Amsterdam
Leaseweb is seeking a Product Marketing Specialist to develop go-to-market strategies and articulate customer benefits of their products. This role requires strong collaboration with product management and marketing teams to drive demand generation.
You have a strong understanding of technical content and can effectively identify and articulate the customer benefits of products. You excel in conducting independent and external research to understand customer needs and translate them into compelling value propositions and messaging. Your experience includes collaborating with product management and marketing teams to develop engaging go-to-market strategies for new and existing products. You are skilled in creating marketing programs that effectively reach target audiences, generate leads, and drive revenue. You thrive in a collaborative environment and are eager to contribute to a cohesive marketing strategy that aligns with the global brand promise.
In this role, you will focus on understanding customer needs through thorough research and analysis. You will collaborate with the product team to identify key product marketing priorities and articulate the customer benefits of our products. Your responsibilities will include developing marketing deliverables and content, such as sales enablement documents, case studies, product videos, and website copy. You will conduct market, competitive, and customer research to stay informed about industry developments and understand how our products compare. Additionally, you will translate product benefits into demand generation activities that engage and inform prospects, monitoring the buyer journey to optimize marketing efforts.
At Leaseweb, you will be part of a dynamic marketing team that is dedicated to delivering on our global brand promise. We offer a collaborative work environment where you can grow your skills and contribute to impactful marketing strategies. You will have the opportunity to work closely with teams across various regions, enhancing your professional network and gaining valuable insights into the industry. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.
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