Social Media Specialist

About Us
Atomic is a venture studio that builds companies from scratch. We’re a team of seasoned entrepreneurs and operators who have built and scaled some of the most successful startups in the world. We specialize in creating disruptive businesses that solve real problems for e-commerce brands.

Role Summary

We’re looking for a Social Media Specialist who loves dogs as much as they love culture. Someone who can concept, shoot, and edit on the fly while shaping how a nascent brand shows up in the world. You’ll build the foundation for social - turning insights into stories, culture into conversation, and small moments into big movements.

This is a hands-on, high-impact creative role. You’ll own the voice, storytelling, and visual presence of this early-stage CPG brand across social and digital channels. You’ll move fast, think big, and help define what a premium pet brand looks and feels like in culture, and not just in the pet aisle.

You’ll blend content strategy, creative direction, and production, setting the table for how dog parents discover, fall in love with, and stay connected with our brand.

• Implement a culture-first social programming approach that makes our brand the most talked-about dog brand online.

• Move quickly to spot and create real-time content opportunities.

• Establish clear creative principles that differentiate how we show up.

• Concept, shoot, and edit content for TikTok, Instagram, and YouTube, everything from educational storytelling to community spotlights to brand campaigns.

• Partner with creative collaborators, influencers, photographers, and brand friends to produce content that lives beyond the scroll.

• Collaborate cross-functionally with Brand, Partnerships, and Product to ensure creative cohesion and cultural relevance.

• Analyze performance and audience insights to continuously refine our voice, pacing, and approach

What You’ll Bring

• 5+ years of experience in social content, brand storytelling, or creative strategy (agency or brand-side).

• A deep love of dogs, design, and culture: you see the overlap between pet wellness and lifestyle.

• Proven success creating social content that connects: fast-moving, high-quality, and emotionally resonant.

• Hands-on creative skills: conceptualizing, shooting, editing (CapCut, Premiere, etc.), and writing.

• Deep understanding of what makes content feel premium yet human across TikTok, Instagram, and YouTube.

• Strong communication and collaboration skills; comfortable working across creative, marketing, and partnerships.

• Ability to thrive in an early-stage, fast-paced environment.

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

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Atomic is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law.

Please review our CCPA policies here.