Ad Marketing Manager

Who you are

You have a strong background in marketing, ideally with experience in advertising and client management. You understand the intricacies of building successful marketing strategies that resonate with diverse audiences. Your ability to work collaboratively across teams is essential, as you will be acting as a bridge between sales and marketing to ensure alignment and effectiveness in campaigns.

You possess excellent communication skills, allowing you to articulate marketing strategies clearly to both internal teams and external clients. Your analytical mindset enables you to assess the effectiveness of marketing initiatives and make data-driven decisions to optimize performance. You are proactive in seeking out new opportunities for growth and innovation in the advertising space.

Desirable

Experience in the streaming or entertainment industry is a plus, as it will give you a deeper understanding of the market dynamics at play. Familiarity with digital marketing tools and analytics platforms will enhance your ability to track campaign performance and ROI.

What you'll do

In this role, you will lead the development and execution of marketing strategies that drive client engagement and revenue growth. You will work closely with the sales team to identify key accounts and tailor marketing initiatives that meet their specific needs. Your role will involve analyzing market trends and consumer behavior to inform your strategies and ensure they are aligned with the overall business objectives.

You will be responsible for creating compelling marketing materials and presentations that effectively communicate the value of Roku's advertising solutions to potential clients. Collaboration with cross-functional teams will be crucial as you work to integrate marketing efforts with product development and sales initiatives.

Your success will be measured by your ability to drive client satisfaction and retention through innovative marketing strategies. You will also be expected to report on campaign performance and provide insights that can guide future marketing efforts.

What we offer

At Roku, you will be part of a fast-growing company that is at the forefront of the streaming revolution. We offer a dynamic work environment where your contributions will be valued and recognized. You will have the opportunity to work with a talented team that is passionate about transforming the way people watch TV.

We provide competitive compensation and benefits, including opportunities for professional development and growth within the company. Join us in shaping the future of television and making a meaningful impact in the advertising landscape.