Demand Generation Marketing Manager

Who you are

You have 3-5 years of experience in demand generation marketing, with a proven track record of successfully driving lead generation through multi-channel campaigns. Your expertise includes email marketing, paid media, and marketing operations, allowing you to create effective strategies that support revenue growth. You are data-driven and comfortable using analytics tools to measure campaign performance and optimize results. Collaboration is key for you, as you will work closely with sales and marketing leadership to align on goals and strategies. You are adaptable and thrive in a fast-paced environment, ready to take on challenges and find innovative solutions. You understand the healthcare landscape and are passionate about using technology to improve it. We encourage you to apply even if your experience doesn't match every requirement.

What you'll do

In this role, you will own and scale Nitra's lead generation engine, focusing on building and executing multi-channel marketing campaigns. You will develop strategies that drive high-quality inbound leads, ensuring alignment with sales objectives. Your responsibilities will include managing email marketing campaigns, optimizing paid media efforts, and exploring new demand channels to enhance lead generation. You will analyze campaign performance using tools like Google Analytics, making data-driven decisions to optimize strategies and improve ROI. Collaboration with sales and marketing teams will be essential as you work together to refine messaging and target audiences effectively. You will also be responsible for reporting on campaign performance and providing insights to stakeholders, helping to shape future marketing initiatives. Your role will be pivotal in supporting Nitra's mission to build a more efficient healthcare system through innovative fintech solutions.

What we offer

Nitra offers a dynamic work environment where you can make a significant impact on the healthcare industry. You will be part of a team that values collaboration and innovation, working alongside experienced professionals from leading companies. We provide opportunities for professional growth and development, ensuring you have the resources you need to succeed. Our culture is built on a foundation of support and encouragement, where your contributions are recognized and valued. Join us in our mission to transform healthcare and make a difference in the lives of physicians and their patients.