Content Marketing Specialist - Remote

Who you are

You have a strong background in content marketing, with experience in writing and editing engaging content that resonates with target audiences. You understand the importance of SEO and have a strategic mindset that allows you to create content that aligns with brand voice and marketing goals. You are comfortable using Generative AI technologies to enhance your content creation process, demonstrating creativity and innovation in your work. You possess excellent project management skills, enabling you to manage your own assets effectively while collaborating with cross-functional teams. You thrive in a dynamic environment and are passionate about driving sales productivity through impactful content.

Desirable

Experience in sales enablement or working closely with sales teams is a plus. Familiarity with analytics tools to measure content performance and make data-driven decisions would be beneficial. A background in digital marketing or familiarity with demand generation strategies can enhance your contributions to the team.

What you'll do

As a Content Marketing Specialist at Highspot, you will be responsible for crafting high-quality content that supports the company's mission to transform sales productivity. You will collaborate with the Corporate Marketing team and work closely with demand, design, and product teams to ensure that the content you create is not only compelling but also strategically aligned with the company's objectives. You will take the lead on various content projects, managing timelines and deliverables while ensuring that all content adheres to best practices in SEO and marketing. You will also have the opportunity to leverage Generative AI technologies to streamline your content creation process and enhance the quality of your output. Your role will involve researching industry trends and audience preferences to inform your content strategy, ensuring that Highspot remains at the forefront of sales enablement innovation.

What we offer

Highspot is committed to creating an equitable workspace where every employee feels a sense of belonging and empowerment. We offer a collaborative and inclusive culture that values creativity and innovation. As part of our team, you will have access to professional development opportunities and the chance to work with cutting-edge technologies in the field of content marketing. We believe in the importance of work-life balance and provide flexible working arrangements to support our employees' needs. Join us in our mission to revolutionize sales productivity and make a meaningful impact in the industry.