Empowering professionals with advanced 3D printing technology
Formlabs, headquartered in Somerville, MA, is a leading provider of professional 3D printers, specializing in stereolithography (SLA) and selective laser sintering (SLS) technologies. Since its founding in 2011 by MIT alumni, Formlabs has sold over 100,000 printers to major companies like Coca-Cola ...
Employees at Formlabs enjoy competitive salaries, equity options, generous PTO policies, and a flexible remote work policy. The company also offers a ...
Formlabs fosters a culture of innovation and engineering excellence, driven by a commitment to serve professionals in the 3D printing market. The comp...
Formlabs • Somerville, MA
Formlabs is seeking a Senior Product Marketing Manager to drive market adoption of their 3D printers and related products. You'll manage go-to-market strategies and collaborate closely with product management and marketing teams. This role requires strong communication skills and a background in product marketing.
You have a strong communications background and experience in product marketing, ideally with a focus on technology or engineering products. You understand how to drive market adoption and can craft compelling messaging that resonates with customers. Your ability to analyze market trends and competition will help shape the go-to-market strategies for Formlabs' innovative 3D printing technology. You thrive in a collaborative environment, working closely with product management, design, engineering, and sales teams to ensure alignment and success in product launches. You are detail-oriented and have a knack for attention-grabbing copywriting that engages potential customers. You are passionate about technology and eager to contribute to a team that is reinventing how the world creates.
As a Senior Product Marketing Manager at Formlabs, you will be responsible for driving the market adoption of our 3D printers and related accessories and materials. You will manage the overall go-to-market strategy, which includes developing core messaging and positioning for our products. You will work on new product launches, ensuring that all marketing materials are aligned with our brand and effectively communicate the value of our technology. Your role will involve content creation, sales enablement, and conducting market analysis to understand customer needs and competitive landscape. You will collaborate with cross-functional teams to ensure that product launches are successful and that our messaging is consistent across all channels. You will also analyze the performance of marketing initiatives and adjust strategies as needed to maximize impact. Your contributions will play a crucial role in shaping the future of fabrication and helping our customers bring their ideas to life.
At Formlabs, we offer a competitive salary and equity in the form of RSUs, allowing you to grow with the company as you make an impact. Our total compensation package is designed to reward your skills, qualifications, and experience. You will be part of a dynamic team that values innovation and collaboration, working in a fast-paced environment where new materials and products are launched regularly. We encourage you to apply even if your experience doesn't match every requirement, as we believe diverse teams build better products. Join us in shaping the future of 3D printing and fabrication.
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