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Mintel, founded in 1972 and headquartered in New York City, specializes in market intelligence, offering insights through comprehensive market research, analysis, product intelligence, and competitive intelligence. With a focus on consumer trends, Mintel serves over 25,000 clients globally, includin...
Mintel offers competitive salaries, equity options, a generous PTO policy, remote work flexibility, and a comprehensive health benefits package, inclu...
Mintel fosters a data-driven culture that emphasizes analytical thinking and innovation. The company values collaboration and encourages employees to ...
Mintel is seeking a Principal Strategist - Wellness to shape their perspective on the evolving wellness landscape. This senior-level role requires expertise in consumer and social analytics research and strategic communication.
You are a globally recognized thought leader with extensive experience in the wellness industry, particularly within high-impact categories such as Beauty, Food & Drink, and Household. Your expertise in consumer decision-making and social analytics research allows you to challenge conventional thinking and help clients navigate the dynamic wellness landscape. You possess strong communication skills and a proven track record of producing high-impact content that resonates with diverse audiences. Your passion for trendspotting and storytelling drives your ability to inspire innovation and strengthen decision-making for a wide range of clients.
You have a deep understanding of how wellness influences consumer behavior and are adept at guiding brands in the CPG space to capitalize on emerging opportunities. Your strategic perspective enables you to shape syndicated content and develop groundbreaking thought leadership that redefines market perceptions of wellness. You thrive in client-facing engagements and are skilled at building relationships that foster collaboration and trust.
Experience in leading high-profile projects and engagements that have had a significant impact on brand strategies in the wellness sector. A background in market research or consultancy is a plus, as is familiarity with the latest trends and innovations in wellness.
As the Principal Strategist – Wellness at Mintel, you will play a central role in shaping the company's perspective on the evolving wellness landscape. You will lead client-facing engagements, providing insights and guidance that drive strategy and inspire innovation. Your expertise will help clients navigate the complexities of consumer needs and expectations in the wellness industry. You will be responsible for developing high-impact content that communicates Mintel's thought leadership in wellness, ensuring that clients are equipped to respond to fast-evolving market dynamics.
You will collaborate with cross-functional teams to create and deliver compelling presentations and reports that highlight key trends and insights in wellness. Your ability to connect with audiences at all levels will be crucial in influencing decision-making and driving strategic initiatives. You will also be expected to stay ahead of emerging behaviors and capitalize on new opportunities within the wellness space, ensuring that Mintel remains a trusted partner for its clients.
Mintel is committed to investing in the wellbeing of its employees, offering a comprehensive benefits package that includes flexible working hours, health savings accounts, and paid time off. You will have access to resources that support your mental health and wellness, including a ClassPass subsidy and paid volunteer time off. The company values work-life balance and provides opportunities for professional development and growth within the organization. Join Mintel and be part of a team that is redefining how the market thinks about wellness.
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