Crafting quality goods with American pride
Shinola, founded in 2010 and headquartered in Detroit, Michigan, is a renowned brand under Bedrock Manufacturing, specializing in high-quality watches, bicycles, leather goods, and journals. With a commitment to craftsmanship, Shinola has become a symbol of American manufacturing, employing over 500...
Shinola offers competitive salaries, comprehensive health benefits, a generous PTO policy, and opportunities for employees to engage in community serv...
Shinola fosters a culture of craftsmanship and pride in American manufacturing, emphasizing quality and sustainability in every product. The company v...
Shinola • Detroit, MI
ABOUT SHINOLA
At Shinola, we make beautiful, enduring, handcrafted goods that are built to be lived in, worn out, and well-loved. Our thoughtful craftsmanship, timeless design, and spirited stories inspire our customers to live well, with confidence & joy—in a style that is uniquely their own! Because we are a growing and evolving company, each employee is a key stakeholder, making decisions every day that directly impact our overall vision and direction. At Shinola, you’ll have the opportunity to make a significant contribution at the start of what we believe will become an iconic American brand.
ABOUT THE ROLE
The CRM Manager role will lead the strategy, execution, and optimization of Shinola’s client relationship management programs. This role will redefine how Shinola connects with guests—both online and in-store—through data-driven outreach, loyalty programming, and elevated service experiences. The ideal candidate is equally analytical and guest-obsessed: someone who can translate data into meaningful customer touchpoints, reimagine loyalty programs, and empower retail teams with tools for personalized engagement. This role will work cross-functionally with Marketing, Retail, and Ecommerce leaders. This is a high-impact role, based in our Detroit headquarters, that will directly influence how we build lasting guest relationships.
KEY RESPONSIBILITIES:
QUALIFICATIONS:
Note: This job description is not meant to be all-inclusive. Employee may be required to perform other duties to meet the ongoing needs of the organization.
Filson and Shinola are equal opportunity employers. We believe that every employee has the right to work in surroundings which are free from all forms of unlawful discrimination. It is our policy that all decisions involving any aspect of the employment relationship will be made without regard to race, color, sex, religion, age, national origin, marital status, sexual orientation, gender identity, the presence of any sensory, mental, or physical disability, veteran and military status, genetic information, political ideology or any other status or characteristic protected by local, state or federal law. Discrimination and/or harassment based on any of those factors are totally inconsistent with our philosophy of doing business and will not be tolerated.
With regard to applicants or employees with disabilities, the company offers what the law refers to as "reasonable accommodation" to enable a person to perform his or her job.
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